Stern + Associates

MARCH 27, 2024

In an eye-opening Q&A, Rawi Abdelal , world-renowned Harvard Business School professor of international management, explains the importance of embracing stability, the dangers of generative AI and misinformation, strategies for taking a pragmatic view of social media, and more. As countries around the world – from the U.S.

Strategy 133

Strategy Leadership Groups Employee 133

Bianchi Biz Blog

JUNE 12, 2023

Guest Post by Jan Griffiths, president & founder of Gravitas Detroit In today’s fast-paced and digitally connected world, internal communication has become more critical than ever for automotive suppliers. Employees can listen to podcasts while commuting, during breaks, or while performing routine tasks.

Employee 76

Employee Automotive Storytelling Internal 76

PRSay

APRIL 22, 2020

The COVID-19 pandemic has had positive outcomes on employee engagement and collaboration, but mixed results on productivity, according to a new study focused on internal communication by the Institute for Public Relations and Peppercomm. The importance of engaging employees.

Employee 167

Employee Crisis Survey Study 167

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2020

A liquidity event is not only a good reason to invest in public relations, but it’s one situation where the right PR strategy can drive a higher valuation for the deal. Some executives are reluctant to share their end game, due to the unpredictability of market conditions or because they don’t want employees to be unsettled.

Banking 327

Banking Financial Employee Technology 327

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. Though I do my best to keep tabs on news from PR technology providers for these roundups, I occasionally I miss one.

Internal 147

Internal International Tools Software 147

Wadds Inc.

SEPTEMBER 29, 2024

A new report examines how the core strategies, structures and capabilities of the corporate affairs function are evolving as companies strive for growth amid disruption and uncertainty. This includes challenges such as international conflicts, trade tensions and political instability.

Corporate 98

Corporate Reputation Telecommunications Study 98

PR in High Definition

AUGUST 31, 2022

Maintaining robust internal communications. Internal communication has always been vital to the overall strategy of any firm. Multi-year Gallup research found that employee disengagement costs the UK economy £52-£70 billion per year. It allows you to choose the best channels and tone of voice depending on your audience.

International 62

International Internal Communications Exercises 62

ImPRessions - Crenshaw Communications

AUGUST 23, 2023

As a PR firm focused on high-growth technology companies, we talk to prospective clients all the time about their goals. These demands mean that companies must strategically position themselves as not just profit-driven entities, but as organizations that genuinely care about their employees’ well-being and the greater good.

Branding 156

Branding Brand How To Employee 156

The Proactive Report

NOVEMBER 1, 2022

How you communicate, both with the public, and internally within your company or organization, dictates how successful you will be in whatever venture you embark upon. Technology has transformed the practice of Public Relations and marketing. These technology advances continue to escalate and create new challenges. Fake content.

Communications 130

Communications Social Media Employee Crisis 130

5W PR

OCTOBER 10, 2024

A well-executed PR strategy can elevate a brand from obscurity to a sought-after destination. Employee Engagement A strong internal brand is essential for creating a positive and productive work environment. Engaged employees are more likely to provide exceptional customer service and promote the brand positively. 

Consumer 78

Consumer Branding Brand Crisis Management 78

Prohibition

OCTOBER 2, 2023

Tom is award winning international B2B specialist, Editor, and Director of Sticky Tactics, a data-driven digital marketing and advertising consultancy focused on real ROI. Tom guides us through the labyrinth of B2B marketing, uncovering insights about the future of the field, along with its latest trends and strategies.

B2B 77

B2B Trends Strategy Marketing 77

Onclusive

OCTOBER 28, 2021

Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. In the age of social media, managing corporate reputation is a complex undertaking. Richard Branson.

Corporate 195

Corporate Reputation Analysis Wikipedia 195

Stern + Associates

OCTOBER 31, 2023

As technology evolves at a faster pace than ever, knowing how to anticipate change – and how to combine technology and humans – has never been more urgent. One of the nuanced decisions a leader has to make is how do you allocate resources across different emerging technologies?

Policies 132

Policies Leadership Technology Groups 132

Reputation Us

JUNE 26, 2024

Article published by the Indiana Technology & Innovation Association (ITIA) on June 21, 2024 [link] “To merge, or not to merge.” These undisclosed, perhaps even taboo conversations, being done in the back room or over glasses of wine seem to be happening—especially in the technology industry—at a steady clip in 2024.

Reputation 78

Reputation Financial Training Technology 78

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK AI Industrial Strategy AI and Data are one of the four so-called Grand Challenges set out in the government’s Industrial Strategy in November 2017. It is set to transform how we live and work.

Internal 84

Internal International Ethics Communications 84

5W PR

JULY 12, 2024

The defense technology industry is at the cutting edge of innovation. In this context, public perception can be as critical as technological prowess. Regulatory tightrope Defense technologies are subject to stringent government regulations that can significantly impact development, production, and deployment.

Industry 78

Industry Government Technology Ethics 78

Onclusive

OCTOBER 12, 2021

Another argument for developing a PR business case is that it results in better informed strategies, which in turn help the executive team to make more confident decisions and increase the likelihood that your initiative will be well-supported and successful. Improved technology is on the wish list, as well.

Resources 195

Resources Technology Data Measurement 195

Reputation Us

NOVEMBER 7, 2023

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Here are five front-end strategies for containing leaks, along with five back-end strategies for handling a leak if one does occur. Conduct an Internal Investigation. Limit Disclosure.

Reputation 78

Reputation Real Estate Internal International 78

Stern + Associates

OCTOBER 24, 2023

How do you motivate employees and influence customers in positive directions? Co-author of the international bestseller “ Nudge: Improving Decisions About Health, Wealth, and Happiness ” with Richard Thaler, Sunstein has become world renowned for his key insights into decision-making processes. How do leaders bring about change?

Tools 127

Tools Employee Government Strategy 127

Cision

AUGUST 22, 2017

As both a company and a leader, you’re always in motion, keeping your finger on the pulse of what customers want, as well as navigating political changes, multiple technologies and diverse cultures. You may have slightly different communication forms, depending on the audience (customers vs. employees). Everything.

Company 267

Company How To Employee Customer Service 267

Wadds Inc.

SEPTEMBER 22, 2024

Community is an important public relations strategy. Communities can equally be focussed on internal stakeholders. Bruno Tourne, Head of Corporate Communications, Sanofi, built an internal employee community of 2024 Olympic volunteers from 54 countries at the Paris Olympics.

Community 52

Community Sports Internal International 52

PRSay

JULY 9, 2021

An example that immediately comes to mind involves technology. The programs help younger employees elevate their profiles within their companies’ ranks, too. Combined, millennials and Gen-Z employees now constitute the largest segment of the workforce and a burgeoning consumer market. Photo credit: netflix ].

Nonprofit 218

Nonprofit Employee Internal International 218

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. A successful tech PR strategy focuses on targeting the right media outlets, using engaging content, and creating relationships with key influencers in the industry.

Strategy 62

Strategy Branding Brand Technology 62

ImPRessions - Crenshaw Communications

MAY 25, 2023

There are other, similar platforms, but Substack is probably the most suitable for B2B topics and technology issues. The platform features a wide range of topics, including technology, parenting, finance, self-improvement, culture, and more. What kind of writers are on Substack? politics and history. Is Substack all about politics?

Analysis 156

Analysis B2B Interviews Tools 156

Onclusive

SEPTEMBER 27, 2017

In addition to monitoring, however, new technologies like AirPR Software’s Analyst Platform now allow us to aggregate content and identify trends – without reading every article and tweet. Think of your monitoring and measurement tools as your early warning system that will activate your crisis communications strategy.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

Stern + Associates

DECEMBER 12, 2022

Digital transformation has become much more than simply upgrading software and building a new skill set; it’s now a required state of mind , says Paul Leonardi , award-winning University of California, Santa Barbara (UCSB) professor and Technology Management department chair. Technology is Only Half the Equation; The Other Half is People.

Technology 62

Technology Employee Software Groups 62

Bianchi Biz Blog

AUGUST 22, 2024

Alessandra Malvermi – Sound Public Relations – Italy We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Diverse and Regionally Nuanced Media Landscape: Italy boasts a diverse media landscape, with a wide array of local and international news outlets.

Fashion 69

Fashion Automotive Marketing Public Affairs 69

PRSay

APRIL 8, 2020

During any crisis, the well-being of employees is always paramount, especially now, as both health and budgetary factors are colliding. Many employees may find themselves working remotely for an extended period for the first time, putting a strain on their routine and work-life balance as well as the internal communications process.

How To 190

How To Crisis Employee Resources 190

Sword and the Script

OCTOBER 25, 2022

Technology has enabled me to do the work of five people and has enabled me to do that work in far less time.”. considering international relations, have caused Communications professionals to be evermore careful with comms content. “A More internal comms. More internal comms. Force multiplier. Demands of immediacy.

Communications 119

Communications Crisis Internal International 119

Buzzstream

MAY 12, 2020

For many managers and employees, the last few weeks has been the first time in their careers that they have worked from home, or had to manage remote employees. In this article, we’ll look at three key elements in successfully transitioning to a remote work culture: technical tools, communication strategies, and adaptability.

Strategy 102

Strategy Employee System Tools 102

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 118

Technology Ethics Tools Creativity 118

The Hoyt Organization

SEPTEMBER 8, 2023

Also, it allows professionals to employ the right PR strategies when it matters most. Now that we are in the fourth quarter of 2023, it’s time to ask yourself if your PR strategy is up-to-date with the latest pr trends and technology. As the PR industry’s worth grows, so do analytics and PR reporting technology.

Trends 86

Trends Branding Brand Analytics 86

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. As I wrote this time last month , Notified, Muck Rack, and PRophet both offer gAI based on OpenAI technology. Internal comms.

Survey 143

Survey Software B2B Pitching 143

5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. Beyond purpose, it addresses critical industry topics like AI, employee engagement, the future of work, and more.

Conference 78

Conference Nonprofit Education Healthcare 78

Shift Communications

JULY 26, 2022

By Amanda Munroe, SVP, Technology Practice. In our Workplace Tech and Services practice at SHIFT, we’ve worked with clients on building up narratives around the resulting labor shortage and what it means to the American worker, workplace technology adoption and the future of work. A Recession-Ready External Narrative.

Branding 78

Branding Brand SEO Employee 78

Contently - Strategy

JANUARY 26, 2023

The good news is that many companies have already cracked the thought leadership code using strategies that content marketers can emulate. Content marketing is the broad strategy for moving customers through a sales funnel from top to bottom using different kinds of information at the top, middle, and bottom to achieve different goals.

Leadership 145

Leadership Content Marketing Healthcare Google 145

Stephen Waddington

MAY 24, 2021

The European Communication Monitor (ECM) 2021 reports on the adoption of technology in communications and the role of communication management. Technology: media and workflow Most practitioners across Europe highlighted the importance of digitalising stakeholder communications (87.7%) and building a digital infrastructure (83.9%).

Report 127

Report Communications Big Data Survey 127