The Proactive Report

APRIL 15, 2023

Technology has had a big impact on the media landscape and the practice of PR in the last 20 years. We’re now in another huge leap in technology with artificial intelligence. And once again the PR community is wary of this new technology and hesitant to adopt it. Why should you embrace AI?

Social Media 130

Social Media Measurement Tools Data 130

Melissa Agnes

MARCH 19, 2015

After seeing organizations the likes of Anthem, Sony, Target, Home Depot – and the list goes on – suffer through a data breach hack crisis, I think it’s clear to state that a data breach hack is a risk that this digital era presents to your organization no matter its size, industry or any other criteria.

Crisis 157

Crisis Data Strategy Banking 157

5W PR

APRIL 22, 2024

However, in this exciting landscape, customers still need to know they can trust these new technologies with their hard-earned cash, making public relations a key player in fintech. Thus, a data breach can be catastrophic, leaving a long-lasting dent in a brand’s reputation.

Consumer 78

Consumer Financial Crisis Management Reputation 78

PRSay

JUNE 16, 2023

Generative artificial intelligence, such as ChatGPT or Google’s Bard chatbot, can generate text, images and other content derived from the data on which the AI software is trained. Instead, I predict that PR practitioners who are slow to add AI to their skillsets may be replaced by communicators who learn to leverage the evolving technology.

Technology 146

Technology Crisis Management Social Media Training 146

Onclusive

NOVEMBER 8, 2023

Each channel provides its own large sets of metrics, making it difficult to collect and connect data consistently. million terabytes of data is created each day. But, this is a crucial aspect of effectively managing PR coverage. It enables reputation monitoring, crisis management, and time-dependent comms.

How To 195

How To Tools Analytics Reddit 195

Onclusive

NOVEMBER 8, 2023

Each channel provides its own large sets of metrics, making it difficult to collect and connect data consistently. million terabytes of data is created each day. But, this is a crucial aspect of effectively managing PR coverage. It enables reputation monitoring, crisis management, and time-dependent comms.

How To 195

How To Tools Analytics Reddit 195

NewsWhip

MAY 26, 2020

BL: With technologies like NewsWhip are you taking on new problems, or solving old problems in new ways? Usually we’d advise them to stand down and not feed the story, but there often wasn’t strong data to back that recommendation. BL: The Clyde Group does a great deal of work in healthcare, education, finance, and technology sectors.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

Remote PR Jobs

JANUARY 30, 2024

Firstly, analytical thinking enables PR practitioners to make strategic decisions based on hard data and evidence. Analytical thinking also plays a vital role in crisis management. Adaptability also enables PR professionals to effectively manage crises and unexpected situations.

Crisis Management 130

Crisis Management Analytics Creativity Reputation 130

Melissa Agnes

FEBRUARY 10, 2015

How many data breach hacks are you going to watch happen to others before you get your team in gear and take the necessary precautions to minimize this risk from happening to your organization? A data breach hack is a risk to any organization, no matter its size or industry. How to minimize the risk of a data breach crisis.

Crisis Communications 180

Crisis Communications Crisis Data Communications 180

Bianchi Biz Blog

APRIL 29, 2024

Innovation and Technology : The government actively promotes innovation and technology development, offering various incentives and infrastructure support to foster a vibrant ecosystem for startups and tech companies. There’s a strong entrepreneurial spirit and a readiness to embrace new technologies and innovations.

Marketing 93

Marketing Local Crisis Management Internal 93

Shift Communications

JULY 24, 2017

Sysomos is a tool that can be used to track online discussions around specific terms and phrases associated with the crisis. Another data source G.W.’s With CrowdTangle, you can create a list of publications and industry social media pages, then export the posts from the crisis timeframe.

Case Study 94

Case Study Crisis Management Crisis Study 94

Onclusive

APRIL 29, 2021

It is also critical to be able to measure how your response is resonating with your intended audiences and how your brand reputation is faring during a crisis. Part of your crisis management plan should be getting the facts straight before drafting a full response or communication back to your stakeholders.

Crisis 367

Crisis How To Crisis Communications Reputation 367

ImPRessions - Crenshaw Communications

FEBRUARY 5, 2020

The underlying data and paper trail is sound and will simply take time to further report the results.” This is why crisis experts counsel clients that the designated crisis manager and the media spokesperson should never be one and the same. we know this data is accurate.”. Describe the fix.

Crisis 323

Crisis Crisis Management Data Radio 323

Reputation Us

NOVEMBER 15, 2021

The proliferation of data, technology and automation has transformed the composition of companies’ assets. Airmic , a London association for those responsible for their organization’s risk management and insurance, hosted a webinar focused on reputational risk in March 2021. Recognizing The Big Risk.

Insurance 97

Insurance Insurance Exercises Reputation 97

NewsWhip

JUNE 23, 2021

Building the bridge between infrastructure and data-driven media intelligence: Zach Silber and Kivvit. Partnerships with technology | Jump to text. Real-time versus longer term data | Jump to text. Infrastructure segments from data centers to cannabis | Jump to text. JUNE 18, 2021 | 11:30am EST / 4:30pm GMT.

Data 78

Data Media Analytics Energy 78

The Stalwart Blog

NOVEMBER 18, 2019

Dave Oates: Hey, thanks for joining us for another edition of the Public Relations Security video cast where we talk to experts in all facets of crisis events and crisis management. Lily Li: I mean, right now, a lot of businesses don’t realize how much data they’re collecting. Tell us about it. Lily Li: Sure.

Data 60

Data Privacy System Crisis Communications 60

Newsfile

DECEMBER 13, 2023

.” Artificial Intelligence is advancing rapidly, and professionals in investor relations are quickly adopting AI prompts for IR and technologies to improve their strategies. Summarize public financial and operational data of [company’s] key competitors to highlight [company’s] competitive advantages.

Financial 105

Financial Crisis Management Training Analysis 105

Flack's Revenge

OCTOBER 24, 2018

These things are the “third rail” in technology public relations, which is my forte. But they should come clean, and ‘fess up to problems when they occur, according to the basic tenets of crisis management. It is here that good old PR and crisis management can help. No, not that one.

Crisis Management 123

Crisis Management Crisis Employee Google 123

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. Role of Tech PR in promoting technology companies Tech PR plays a vital role in promoting technology companies.

Strategy 62

Strategy Brand Branding Technology 62

Presspage

JUNE 16, 2023

As in many other areas, in Investor Relations Artificial Intelligence (AI) has become a game-changer, presenting businesses with unprecedented possibilities to connect with investors and make informed choices based on data. As AI technology becomes more prevalent, the risk of information asymmetry in financial markets may increase.

Financial 78

Financial System Ethics Data 78

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

PR, on the other hand, with its ties to reputation and crisis management, is thought to play a more defensive role, designed to protect the corporate brand. It’s also the case with tech products that must continually improve and innovate to meet customer needs and take advantage of emerging technology.

Marketing 310

Marketing Product Launch Corporate Viral 310

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

NewsWhip

FEBRUARY 23, 2023

It can be difficult for brands to know what to do with real-time media monitoring data even when they have it. Internal processes can often be far from real-time themselves, and it’s crucial to have the structure in place to match the speed of the data you have in order to feel its full benefit. Define what matters to your business.

Crisis 78

Crisis Data Reddit Analytics 78

Onclusive

JANUARY 25, 2019

PR and content marketing are rapidly evolving with new access to data and insights, new methods of measurement and more channels to reach your audience than ever. Staying on top of the latest trends, technologies and strategies is paramount. and the Social Shake-up in May in Atlanta. Content Marketing Conference.

Conference 256

Conference Content Marketing Marketing Internal 256

PR in High Definition

FEBRUARY 27, 2023

It is being touted as a technology with the potential to change our lives – for better, or worse. This technology holds the potentially to enable people to do their jobs better, faster and with greater ease. This technology can quickly flag negative comments or reviews and provide insights into sentiment and key topics.’’

Industry 62

Industry Communications Technology Reputation 62

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . Predictive Crisis Management . Predictive Alerts. Predictive Planning.

Media 88

Media Data Reddit Crisis 88

PRSay

SEPTEMBER 16, 2020

The primary goal of the operations plan (which is still active) is to protect veterans and staff from acquiring COVID-19 infection by leveraging technology, communications and health care. We then took a look at our “World in Data” statistics to keep an eye out on the transmission worldwide.

Ethics 202

Ethics Public Affairs Crisis Management Training 202

ImPRessions - Crenshaw Communications

DECEMBER 14, 2018

The hearing offered a golden opportunity for members of Congress to grill Pichai on a host of issues — data privacy, use of location data in advertising, hate speech on YouTube, or its controversial experiments with a government-censored Chinese search engine, among others.

Google 170

Google Government Privacy Crisis Management 170

NewsWhip

NOVEMBER 22, 2023

This recent enhancement to our existing digests combines the dependability of our trusted data with the speed of GPT-technology. Furthermore, the option to export data in formats like PowerPoint, PNG, or CSV makes sharing these insights seamless, fitting perfectly into any communication strategy.

Viral 78

Viral Analysis Comparison Trends 78

Melissa Agnes

JUNE 10, 2014

Agnes + Day is excited to introduce The Crisis Intelligence Podcast! Each week, Melissa Agnes, president and co-founder of Agnes + Day and internationally recognized crisis expert, will interview crisis management leaders from around the globe. Want to be a guest on The Crisis Intelligence Podcast?

Crisis 244

Crisis Crisis Communications Crisis Management Big Data 244

Cision

JULY 27, 2017

Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. The data is out there if you’re willing to listen. At Cision, many of our team members have worked at other technology corporations. How Can You Determine How You are Seen?

Brand 231

Brand Branding Employee Data 231

Landis PR

JANUARY 9, 2023

AI can also be used to analyze large amounts of data, such as media coverage or social media conversations, to help PR professionals understand how their efforts are being received and identify opportunities for improvement. Bias: AI systems can sometimes reflect the biases of the data they are trained on or the people who build them.

Ethics 52

Ethics System Crisis Management Data 52

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. Crisis Management Effectiveness : Impact of PR efforts in crises.

Trends 105

Trends YouTube Video Social Media 105

Critical Mention

MARCH 23, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — now integrates with Google Analytics, a crucial tool for data-oriented PR and marketing professionals. Critical Mention clients can now view Google Analytics metrics directly in Critical Mention reports.

Analytics 154

Analytics Google Radio Web 154

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. A great data divide. Data and the use of data will become the great divide between marketers producing content and content marketing.

Marketing 196

Marketing Content Marketing Data Social Media 196

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

The underlying data and paper trail is sound and will simply take time to further report the results.”. This is why crisis experts counsel clients that the designated crisis manager and the media spokesperson should never be one and the same. It’s not like a primary, and it doesn’t happen through technology.

Crisis 156

Crisis Data Crisis Management Radio 156

Critical Mention

JULY 15, 2020

Critical Mention’s new Media Contact Database was built from the ground up, combining cutting-edge automation, artificial intelligence and machine learning with meticulous manual data curation. Customers filter contacts by location, topic data, job title and other characteristics. Developing an Earned Media Suite.

Media 108

Media Radio Television Engineering 108