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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

Showcase real traveler experiences through user-generated content, influencer partnerships , and immersive formats like vlogs or 360° videos. Host live Q&A sessions, spark engaging discussions, and create polls that build a community around the brand and destination. Support the communities that make the magic happen.

Travel 78
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How to Tap Into Culture for Travel PR Strategies

5W PR

PR professionals should emphasize the importance of responsible tourism and encourage travelers to engage with the destination’s culture in a respectful and ethical manner. PR professionals can design initiatives that connect travelers with local families, schools, or community organizations.

Travel 78
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Talking About the Great Outdoors: Q&A With Acclaimed Storyteller Baratunde Thurston

PRSay

Thurston is a speaker at PRSA’s Travel and Tourism Conference, held June 20-23, at the Monona Terrace Community and Convention Center in Madison, Wis. Are CVBs and other tourism groups pitching you now to come and visit? And yes, some of them are tourism groups and official outlets. Bring it on!

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Lockdown letter: brainstorming second order COVID-19 effects

Stephen Waddington

Tech response to physical separation - remote video production is connecting people via the internet with remote events such a births and funerals. Celebration of Britain - with international travel limited there’s likely to be a rapid resurgence in British art, culture and tourism.

Tourism 118
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3 Tips to Clean Up a Crisis

Cision

In fact, the Pew Research Center found that 67 percent of smartphone users shared pictures, videos or commentary about local events in 2015. Tip: To keep your crisis from becoming over-sensationalized and ensure consistent communication, make sure you and your team knows and understands the correct wording to describe your situation.

Crisis 120
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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

Beach and Coastal Tourism: Coastal areas, such as beaches, lakes, and resorts, often see a surge in visitors during the summer. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives. Let us know if you’d like more information or have questions by contacting us here.

Travel 40
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Recap Part I: #PRStudChat Discusses PR Education & Learning

Deirdre Breakenridge

If you are looking for ways to improve your school’s PR program, here are several things that people like the most about their respective schools’ PR programs: community engagement, service-learning, active PRSSA chapters, guest speakers, group project, professor connections, and adjuncts. Sounds ironic?

Education 150