Onclusive

AUGUST 22, 2017

Multimedia Development & Visual Storytelling. Social Media & Community Management. Depending on where you work, social media and community management can live on PR/communications teams or creative/marketing teams. Data Journalism.

Media Training 397

Media Training Crisis Communications Conference Training 397

Deirdre Breakenridge

MARCH 5, 2019

Several of the questions Martin and our #PRStudChat community members will answer include: Q1. What one word would you use to describe the state of the current PR/communications curriculum and why? Should PR programs be more integrated with journalism, marketing, or business, or stand on their own? What would you drop and why?

Communications 208

Communications Analytics Social Media Media Training 208

Onclusive

AUGUST 9, 2021

Multimedia Development & Visual Storytelling. Social Media & Community Management. With increasing frequency, social media and community management has become the direct responsibility of the communications and PR team. Data Journalism.

Training 370

Training Media Training Reputation Crisis Communications 370

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

Visual storytelling will be better and easier. If you’ve any doubt about the power of visual storytelling, check out these superb examples by brands large and small. In 2018 we’re likely to experience more technology-assisted visual storytelling and experimentation by brands. Get ready for more of the same in 2018.

Trends 185

Trends Storytelling Corporate Leadership 185

Waxing UnLyrical

OCTOBER 5, 2015

Every PR pro knows the importance of storytelling. Here are some tips on getting started measuring your storytelling efforts. Why: “And as any good PR pro knows, storytelling is also key to a successful campaign—yet it’s only half of the equation. 3 Ways to Measure the Results of a Business Storytelling Project.

Storytelling 40

Storytelling Measurement Content Marketing Tools 40

Landis PR

SEPTEMBER 7, 2021

Merriam-Webster defines social media as “forms of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages and other content (such as videos).” Communications? Fast forward to today. Is it marketing?

Social Media 104

Social Media Marketing Media Analysis 104

Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. I also think we benefitted from the love our community has for the Twins.

Case Study 113

Case Study Journalism Study Instagram 113

Cision

APRIL 22, 2015

Last week, Cision’s journalism facing brand Help a Reporter Out (HARO) attended New Media Expo in Las Vegas. We received tons of great info on content creation , storytelling and writing, so below we highlighted some of the best takeaways: 1. See all of Ekaterina’s visual storytelling tips here. Click here to tweet this! ).

Media 120

Media Storytelling Content Marketing Journalism 120

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 187

Marketing Content Marketing Data Social Media 187

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Authentic Storytelling Project. ” Finally, writer Christoph Trappe also includes a handy index of social media, content and storytelling terms that are very helpful for clients and agencies. A great example is this post on “engagement journalism.” Better Writing Blogs. Smart Blogger.

Blogging 170

Blogging Writing Creativity Storytelling 170

The Hoffman Agency

JULY 23, 2020

in Journalism and a minor in Integrated Marketing Communications. I chose to study journalism because I have a passion for storytelling and a desire to constantly learn more. I graduated from California Polytechnic State University, San Luis Obispo with a B.S.

Storytelling 68

Storytelling Journalism Internal International 68

Beyond PR

AUGUST 11, 2016

The Wall Street Journal reported last month that 14 percent of U.S. Already a popular activity on Instagram, takeovers can expose your audience to new content, expand your reach, and help foster community. Because of communication channels like Snapchat, today’s audiences expect more from your brand storytelling.

Storytelling 40

Storytelling Brand Branding Journalism 40

PRSay

NOVEMBER 21, 2022

“Connecting metrics from communications back to business performance continues to be tough, but we’re making progress,” thanks to the tools and technology now available, said Michelle Sing, head of communications and philanthropy for JCPenney, during the Nov. 14 episode of S&T Live. In my mind, the two are integrated,” she said.

Leadership 60

Leadership Conference Retail Storytelling 60

Deirdre Breakenridge

APRIL 29, 2019

The days of objectivity are gone and the days of combative, aggressive, argumentative ‘in your face’ journalism has taken its place.”. My friend, Lou Hoffman calls it the “F word” in storytelling – failure. This is PR at its finest – relations with a public community. It’s harder to know who is [the] media and who isn’t.

Survey 377

Survey Media Relations Media Ethics 377

Ishmael's Corner

DECEMBER 7, 2014

I don’t think Rem Rieder, editor of the American Journalism Review, is going to be happy. Rieder penned a viewpoint piece for USA Today last year that spanked the Obama administration for bypassing the media for its own channels of communications: “The Obama administration is deep-freezing the news media because it can. 5 and Dec.

Journalism 108

Journalism Local Storytelling Policies 108

Deirdre Breakenridge

NOVEMBER 23, 2016

I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. Book Reviews / Journal Research. Reading about their findings in peer-reviewed journals and offering your thoughts helps to continue the conversation.

Skype 150

Skype Industry Storytelling Interviews 150

Cision

APRIL 28, 2016

In this interview, Ray discusses what makes good storytelling, why audiences are ignoring brand content and how to provide authenticity in your communication with your audience. How will your background in journalism give you an edge in this role? It’s no secret digital has changed the way we communicate. It’s responsive.

Content Marketing 120

Content Marketing Community Mobile Storytelling 120

Sword and the Script

MAY 26, 2020

The top five communications tactics based on a weighted average are: data & analytics; storytelling; content marketing , blogging, and brand journalism; business social responsibility; and thought leadership. Top tactics in PR and comms. The complete survey is embedded nearby.

Survey 117

Survey Measurement Public Affairs Storytelling 117

Business Wire

JUNE 28, 2017

By Agnes Deleuse, Senior Marketing & Communications Manager Recent studies published coincidentally by The New York Times , Reuters Institute and Business Wire Media Survey are highlighting how journalism is changing in order to survive. Utilize the latest storytelling tools, such as interactive photos and videos.

Mobile 152

Mobile SEO Web Training 152

Presspage

AUGUST 7, 2018

From major technology companies and massive health systems to small liberal arts colleges and even startups, the newsroom is the website’s hub for communication, but it can be so much more. Storytelling for Brands Brand storytelling has the potential to build awareness, interest, and engagement for organizations of all sizes.

Case Study 97

Case Study Storytelling Study Social Media 97

Cision

JUNE 21, 2016

In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change. I love that working in PR provides a different storytelling opportunity that you don’t get working for a paper. What drew you to the field of PR?

Social Media 227

Social Media Newspapers Reputation Community 227

wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. What the mindset of today’s top communicators reveals about the profession. His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. What we covered.

Social Media 52

Social Media Corporate Communications Media 52

NewsWhip

FEBRUARY 19, 2020

It seems that these efforts are covered in the media when things go horribly wrong or are counterproductive in the very communities they’re trying to reach. Katherine is a Content Strategist working at the confluence of journalism + marketing. Most engaged stories covering diversity trainings in 2019. Katherine Ellis.

Training 97

Training Brand Branding Fashion 97

The Proactive Report

JUNE 4, 2016

Many young folk assume that they because they know how to use it for personal interaction with friends they can do it effectively for a brand and build a community of engaged and loyal customers. Social media today is about visual storytelling and each platform has developed its own shorthand, a unique language if you will.

Social Media 100

Social Media Media Infographics Pinterest 100

Cision

FEBRUARY 3, 2017

Many times, the agency spearheads the job of launching and maintaining multiple content marketing platforms to deliver the client’s message — journalism aside. In this polemicized media environment, journalism becomes reliant on reach to new audiences in a unique new way.

SEO 120

SEO Creativity Mobile Journalism 120

Critical Mention

FEBRUARY 27, 2020

I always remind clients it’s about storytelling. Much like journalism, you must let the viewer/reader know straight away how this affects them and what types of solutions you can share. Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine.

Journalism 78

Journalism Social Media Radio Fashion 78

Communications Conversations

JUNE 28, 2018

I am the Senior Corporate Communications Manager for both teams, which means I handle all “off court” communications. I knew I still wanted to be in the business of storytelling, which led me to pursue a career in PR. As far as what I was most proud of, I’d have to say it was the new community relations program.

Sports 113

Sports Travel Television Agency 113

Landis PR

OCTOBER 25, 2021

If the past two years taught us nothing else, we know that predicting the volume of need for healthcare communications is futile. The rise of remote work and robust freelancer communities creates a pool of on-demand help. Maintain outreach to specific condition-related communities, celebrate new hires, launch the product.

Healthcare 98

Healthcare Communications Measurement Resources 98

Cision

NOVEMBER 30, 2016

By the early 2000s, the traditional media industry slipped on terms like “disruption” and “innovator’s dilemma” before they became as trendy as skinny jeans and bug-netted trucker hats here in the Bay Area startup community. Based in San Francisco, Lynch attended Northeastern University where he received his Bachelor of Arts in Journalism.

Software 0

Software Media Leadership Journalism 0

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. Try our services.

Survey 94

Survey Industry Leadership Study 94

Melissa Agnes

DECEMBER 9, 2014

The #50Shows movement created the unique opportunity for 50 women to host 50 podcast programs produced via the professional studios at the Hank Greenspun School of Journalism and Media Studies at UNLV. 50Shows is one more way that I can “give back” to my community by interviewing amazing women who have incredible stories to share.

Radio 238

Radio Interviews Community Storytelling 238

Mindful Marketing

JULY 28, 2015

Paul Furiga is chief storyteller, founder and CEO of WordWrite Communications. Paul is active in the community, serving as vice chair of the River City Brass, on the boards of Fragasso Financial Advisors, The Rivers Club and the IABC Pittsburgh Chapter. To us, storytelling is the fundamental essence of how people communicate.

Interviews 50

Interviews Communications Storytelling Marketing 50

Sword and the Script

MARCH 10, 2019

Ned launched “ Job of the Week ” (JOTW) email newsletter in 2001 as a free resource for PR and communications professionals looking for work. Respondents cited reporter turnover, veteran reporters being replaced with junior ones, and “in-your-face-journalism” as contributing causes. content marketing (64%).

Survey 97

Survey Media Relations Corporate Communications 97

NewsWhip

JULY 29, 2020

Overall, it is obvious that telling stories of people and their interaction with their communities tends to be the most engaging type of content for local publishers. An Englishman in New York, he is interested in the intersection of PR, brands, and journalism, and the trends and innovation around that. Benedict Nicholson.

Local 88

Local Comparison Trends Television 88

wiredPRworks

APRIL 20, 2022

Storytelling success stories. Organizations have learned to win by developing what David calls a “Fanocracy” – (the subject of his Wall Street Journal bestseller) – tapping into the mindset that relationships with customers are more important than the products they sell to them. What We Talked About on Growing Social New.

Marketing 118

Marketing Social Media Trends Instagram 118

Critical Mention

JUNE 24, 2018

The path to gaining a following and making an impact on the community is a little different for everybody. With everything in real-time, for example, look at how we’re using streaming video in our storytelling. Since I’m a professor and a storyteller who publishes frequently, Grammarly is also crucial.

Storytelling 106

Storytelling Technology Course Privacy 106

Cision

DECEMBER 17, 2015

Want to learn how you can connect to your audience through storytelling? Read the free Brand Journalism white paper today! Panera Bread has an initiative called Panera Cares which is a special 501(c)(3) nonprofit community caf é that operates on a pay-what-you-can model. It’s Better to Give Than to Receive.

Brand 120

Brand Branding Nonprofit Storytelling 120