Prohibition

DECEMBER 22, 2021

Burger King replied to the tweet, adding that women “belong in the kitchen” because they should be encouraged to pursue a culinary career if they choose to. A truly great example of taking a potential PR crisis in your stride and turning it around. Well done Aldi, we’re big fans of the way you handled this PR crisis.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Melissa Agnes

SEPTEMBER 2, 2014

When you hire a crisis management professional or firm, whether prior to or during a crisis, expectations of both parties need to be clear. Surprises are not something you want to experience while managing a crisis, the crisis will present you with enough of those on its own! Qualities of a worthy crisis professional.

Crisis Management 264

Crisis Management Crisis Reputation Resources 264

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2018

Few things are more satisfying than a brand handling a potential public relations crisis with grace, aplomb, and humor. And all of those apply to this past week’s management of the Crock-Pot fire that (SPOILER ALERT) killed the beloved patriarch on the popular NBC series “This is Us.” But is it enough?

Crisis 199

Crisis Twitter Course Viral 199

Landis PR

DECEMBER 11, 2023

A well-orchestrated communications strategy is pivotal for fostering company growth in today’s competitive business landscape. Here’s a comprehensive guide on how to construct a communications strategy that seamlessly dovetails with your company’s growth plans. Use analytics to track engagement, reach, and conversion.

Strategy 59

Strategy Company Communications Construction 59

Cision

DECEMBER 27, 2016

Looking back on the 2016 segment gives us a snapshot of thought processes, lessons, and insights from a variety of journalists, VP of Communications, PR professionals, communications directors and more. “Engage with external communicators” – Jeff Monford.

Pitching 211

Pitching Crisis Consumer Storytelling 211

ImPRessions - Crenshaw Communications

JUNE 7, 2018

In an era of constant communication, most PR experts will say that silence is rarely an option for responding to negative or controversial developments. PR experts sound the alarm about the communication vacuum in such cases, worried that damaging or inaccurate chatter will fill the void and they’ll lose control of the narrative.

SEO 227

SEO Privacy Crisis Crisis Management 227

Melissa Agnes

APRIL 11, 2015

Welcome to episode #045 of The Crisis Intelligence Podcast, with Melissa Agnes and Curtis Midkiff. What has always fascinated me are their extreme capabilities in the use of social media for real-time emergency management. Tips for effectively filtering through the digital noise in a crisis or emergency. Connect with us!

Social Media 174

Social Media Crisis Management Crisis Media 174

Cision

MARCH 28, 2016

A crisis can strike your brand at any moment on any social media platform. With a real-time crisis management strategy and strong influencer relations, you’ll be able to communicate with those who are interested in what your brand has to say and persuade them to stand by your side. Ready to prepare an active strategy?

Crisis 120

Crisis Tourism Crisis Management Energy 120

Melissa Agnes

OCTOBER 20, 2014

I’m always on the look out for new ways to leverage social media and mobile technology for crisis management. Listen: TCIP #020 – Managing The Ebola Crisis With Bill Boyd. How to determine what social channels to use for crisis communication. Kudos to BBC! Photo credit: BBC.

Crisis Communications 100

Crisis Communications Crisis Strategy Communications 100

Presspage

OCTOBER 24, 2017

Choosing the right channels Blogs, vlogs, Instagram, Snapchat, and LinkedIn. There are so many channels online to use, as well as all the traditional channels to choose from. Every target group has different preferences and every message may be in need of a certain format or platform. How do you pick the right channels?

Crisis 102

Crisis Measurement Reputation Crisis Management 102

Melissa Agnes

JULY 19, 2016

When Diamond Reynolds used her cell phone and Facebook Live to live-stream the unfortunate situation she found herself in, mere minutes after her boyfriend, Philando Castile, was fatally shot by a police officer, there was no stopping what would happen next. Can live-streaming be leveraged to your crisis management advantage?

Crisis 100

Crisis Crisis Management Crisis Communications Video 100

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. What causes a crisis to go viral?

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Sword and the Script

DECEMBER 21, 2021

Companies who attempt to ride roughshod over their employees – whether it be forcing them back into the office after extended period away due the pandemic or those who choose to pay less – are going to have all sorts of issues which are going to be publicly known in very short order. Year of the employee. Public relations is HOT right now.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Solo PR Pro

APRIL 27, 2020

Not that we want to grant the COVID-19 pandemic any credit for being a positive force, but this crisis has quickly placed us in an environment where business is uncertain and screen time is up. That lights me up, and I’m pretty sure my fellow communicators are nodding “yes” right now. Which platform? Why live stream?

Brand 71

Brand Branding Energy Crisis 71

Maxim Behar

APRIL 14, 2024

How do these different roles complement each other, and how do they shape your perspective on communications? And that's how I combine all the diverse activities that fill my day, but now they can be summed up with a single word – communications. Now, it sits in my small room at the M3 Communications Group, Inc.

Writing 59

Writing Social Media Meeting Interviews 59

Konnect Agency

APRIL 20, 2021

Being slow to react to a crisis can be viewed just as unfavorably as not responding at all or providing a rushed response that lacks detail. Thus, having a prepared crisis communication plan is critical for every company. So what is crisis communication? Getting Ready.

Crisis 52

Crisis Brand Branding Crisis Communications 52

Newsfile

MAY 11, 2023

It’s no wonder then that many businesses choose to write a press release about ESG news. Along with this, shareholders and stakeholders expect to see important environmental, social and governance (ESG) communications. Therefore, companies can distribute the following newsworthy press releases as part of their ESG communications.

Writing 52

Writing Energy Training Education 52

Cision

MARCH 15, 2017

Nick Westergaard, the host of #OnBrandPodcast was joined by Duff Stewart, CEO of GSD&M and Heather Whaling the Founder of Geben Communications. The panel was an engaged discussion on brands and individuals choosing to take a stand and share their beliefs on politically charged issues in an increasingly polarized political climate.

Brand 305

Brand Branding Consumer Social Media 305

Sword and the Script

DECEMBER 20, 2022

PR and communications pros will be leaning way more heavily on AI-powered content development tools in 2023. These won’t be used for major bylines, important press releases, and other critical missives where every word counts. Rather, AI will be used to create a lot of filler and SEO bait. More show and less tell.

Marketing 187

Marketing Content Marketing Data Social Media 187

Prohibition

AUGUST 2, 2023

With the rise of social media platforms, influencers have gained immense popularity and have become trusted voices in the industry. It’s important to choose influencers who align with the brand’s values and target audience. Leverage social media: Utilise social media platforms to amplify your PR efforts.

Brand 62

Brand Branding Reputation Consumer 62

Prohibition

DECEMBER 22, 2021

Burger King replied to the tweet, adding that women “belong in the kitchen” because they should be encouraged to pursue a culinary career if they choose to. A truly great example of taking a potential crisis in your stride and turning it around. Well done Aldi, we’re big fans of the way you handled this PR crisis.

Crisis 62

Crisis Instagram Social Media Facebook 62

Prohibition

DECEMBER 9, 2021

In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. How to prepare and fix a PR crisis. This is where effective PR crisis management comes in.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Buzzstream

MAY 12, 2020

workforce already works from home , the pace of the current crisis has forced remote work transitions to be greatly accelerated. In this article, we’ll look at three key elements in successfully transitioning to a remote work culture: technical tools, communication strategies, and adaptability. Communication.

Strategy 102

Strategy Employee System Tools 102

PR in High Definition

JANUARY 26, 2022

We should celebrate the developments that have come out of this difficult period, taking what we have learned from a moment of crisis to put our best foot forward for our campaigns in 2022. Today’s consumers and investors are used to seeing companies take misguided, vague climate action, and demand more as a result.

Guidelines 62

Guidelines Employee Social Media Reputation 62

ImPRessions - Crenshaw Communications

MARCH 22, 2018

queen of crisis PR bears very little resemblance to PR folk we know, but the show seems less outlandish given today’s crazy political news cycle, and there are episodes rooted in realism…well, almost. The post PR On The Small Screen: 5 Great Shows appeared first on Crenshaw Communications. Most people know Olivia Pope.

Airlines 170

Airlines Local Film Media Training 170

Melissa Agnes

MARCH 18, 2014

By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. Better understanding the crisis of flight MH370. All of this was aptly discussed in the article “ A look at Malaysia Airlines’ Crisis Communications During the Crisis of Flight MH370 ” posted by Melissa Agnes on this website.

Airlines 256

Airlines Crisis Privacy Case Study 256

5W PR

JUNE 6, 2022

And as all of those elements are changing, so should the PR strategies that companies are using so they can adapt and cater to everyone’s needs. One of the most important public relations elements is communicating with media outlets as well as journalists.

Trends 88

Trends Data SEO Consumer 88

Prohibition

AUGUST 1, 2023

Some choose veganism or vegetarianism for ethical reasons, while others do so for health or environmental concerns. By knowing their audience, brands can tailor their PR campaigns to effectively communicate their message and values. The campaign garnered significant media attention, resulting in increased sales and brand recognition.

Brand 62

Brand Branding Ethics Storytelling 62

ImPRessions - Crenshaw Communications

AUGUST 7, 2018

From Google Alerts to more formalized media monitoring platforms like Cision , there are number of tools to help identify relevant items quickly. Another example is the YouTube brand safety crisis. Over time, the PR team can build a library of pre-approved client content for use when relevant news hits.

Pitching 136

Pitching Media Privacy YouTube 136

Doctor Spin

DECEMBER 21, 2023

But what exactly is a media kit, and why is it a foundational element in your communication arsenal? And a majority of the content in your media kit will likely be irrelevant to most journalists most of the time it’s being used. Journalists today prefer to pick and choose whatever information they need from a website.

Media 52

Media Wikipedia Product Launch Journalism 52

Cision

NOVEMBER 30, 2015

This trend isn’t particularly surprising, but it gives the Friday after Thanksgiving a bit of an identity crisis. What I want to do in this “Cyber Monday” piece is to look at five common misunderstandings about communicating with and converting digital and social customers.

Social Media 120

Social Media Facebook Print Advertising 120

Contently - Strategy

AUGUST 11, 2022

Marketers would be wise to use some of those new funds on ambitious content. You can streamline communication with both internal and external teams with platforms like Slack or even our own Contently, where you can manage deadlines, projects, and communications all in one location. Focus on big ideas and big rocks.

Content Marketing 105

Content Marketing Marketing Strategy Consumer 105

Cision

MAY 2, 2016

And there are literally millions of people whose media consumption habits have shifted (to some degree) from mobile websites to social platforms. adults have a smartphone, and 68 percent of those use their smartphone to get news – meaning that 44 percent of all U.S. adults use mobile to consume news.

Mobile 120

Mobile LinkedIn Facebook Google 120

PR in High Definition

FEBRUARY 25, 2022

Facebook has had its fair share of crises in its relatively short and troubled tenure – the most recent being revelations from whistleblower, Frances Haugen, about the company’s algorithm increasing divisiveness on the platform, as well as insider knowledge about Instagram being harmful to mental health. Don’t just be a pretty face.

Reputation 62

Reputation Exercises Employee Facebook 62

Critical Mention

MARCH 27, 2019

Businesses that appeal to wider audiences but also cater to specific niches need to learn how to use email effectively if they want to stay top of mind. Split testing subject lines remain the most effective way to gauge how well you communicate with the target niche. The market fluctuates rapidly, as do the words they use in searches.

Strategy 61

Strategy Marketing SEO Social Media 61

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. A successful tech PR strategy focuses on targeting the right media outlets, using engaging content, and creating relationships with key influencers in the industry.

Strategy 62

Strategy Brand Branding Technology 62