Cision

JULY 20, 2015

Click here to learn how to mobilize your audience with our free white paper now! Once Shea developed his production process, he went back to his online communities to get the word out: “The backpacking, fishing, outdoors community has a very active and robust online community of blogs, forums, and review sites.

Energy 120

Energy Viral Storytelling Community 120

Beyond PR

MAY 12, 2017

In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. This will prevent bad links from passing PageRank.

Google 64

Google Digital PR Mobile SEO 64

5W PR

APRIL 8, 2021

Finally, another great benefit of press releases these days is their ability to potentially go viral, especially since they’re easily accessible via any device that can connect to the internet, which means they’re able to generate a lot of buzz. The contact details should include your full name, telephone number, email and mobile address.

Engineering 128

Engineering Writing Social Media Report 128

Burrelles Fresh Ideas

JULY 11, 2023

You may recognize him from the viral post showing him at his young daughter’s kitchen play set, where he gives a hilarious review of her “restaurant.” This may involve producing sponsored videos, blog posts, or podcasts that provide valuable information, advice, or entertainment related to parenting and family life.

Brand 56

Brand Branding Instagram Community 56

Stephen Waddington

JULY 17, 2018

Community champions in Asda stores around the UK submit stories via a mobile phone app. Asda uses a small budget to boost these posts’ reach – particularly in the local area – and the viral effect of all the comments and shares push them into many more people’s newsfeeds. These are collated and displayed on a centralised newsdesk.

Storytelling 60

Storytelling Local Community Case Study 60

The Hoffman Agency

APRIL 17, 2017

I’m talking about how your hands and brains are wired to your mobile device or devices and how it is taking over your life. Working on my mobile office at the beach sipping a piña colada. We want anything we post to go “viral” up to the point where we do crazy things for “hearts.” Where are you today? What are you wearing?

Mobile 31

Mobile Viral Social Media Instagram 31

Waxing UnLyrical

SEPTEMBER 16, 2015

A recent report from Continuity Insights in 2014 shows that “over half (58%) rated mobile technologies [are considered] as absolutely vital in carrying out crisis communications plans, up 5% since 2013” (page 4).

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Prohibition

SEPTEMBER 20, 2019

People ridiculed the instagrammer and it actually ended up becoming a viral meme of people photo shopping her into some ridiculous places including the moon and putting themselves into her photos. Model and actress Gal Gadot teamed up with mobile phone brand Huawei to promote their new Huawei Mate 10 pro. A pretty terrible mis-shake….

Marketing 48

Marketing Social Media Instagram Advertising 48

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. Nissan (largest indoor illuminated advertising billboard). GUINNESS WORLD RECORDS Secret #4: Simplicity.

Viral 88

Viral Marketing Guidelines Local 88

Cision

JUNE 2, 2017

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. Implement viral marketing tactics. Is the content good, great, or bland?

How To 198

How To Real Estate Web Case Study 198

MaccaPR

AUGUST 26, 2015

The "Unzipped" brand publishing platform that offers "a deeper look inside Levi Strauss" through Throwback Thursday vintage photos and blog posts on its culture and social progress. What ensued was the creation of a 53-foot-long Mobile Mooseum. Just one year ago, our firm helped client Kemps Dairy celebrate its 100 th anniversary.

Corporate 48

Corporate Examples Storytelling Brand 48

Melissa Agnes

APRIL 1, 2014

On March 26th they published the following message to their blog : “We’re rolling out two new mobile features that make photos on Twitter more social. Twitter has recently revealed two new features coming to the platform. ” Sounds cool right?

Crisis Communications 240

Crisis Communications Twitter Crisis Communications 240

Solo PR Pro

JUNE 9, 2015

Between clients, research, and keeping on top of your own blog (if you have one), putting the hours and effort into guest blogging for other publications is a daunting idea. Securing Guest Blogging Opportunities. Some other thoughts to keep in mind as you pursue guest blogging opportunities include: Research. Guidelines.

Blogging 40

Blogging Guidelines eBook Viral 40

5W PR

AUGUST 12, 2020

Adopting a multichannel internal communication strategy, which incorporates tools like desktop alerts, mobile alert apps, and open-click alerts, help alert staff members. Such content often goes viral as brand customers share helpful content with friends, work colleagues, family members, and so on.

Healthcare 88

Healthcare Strategy Communications Policies 88

Melissa Agnes

FEBRUARY 24, 2015

The fact that we’re never quite sure when something may or may not go viral against us in a negative way makes us feel as though we’re not in control, it makes us feel vulnerable and exposed, and it’s one of the biggest setbacks resulting in a lack of proactive action that needs to take place. What makes something go viral?

Social Media 113

Social Media Viral Crisis Management How To 113

Beyond PR

JUNE 2, 2017

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. Implement viral marketing tactics. Is the content good, great, or bland? The Verge.

Real Estate 57

Real Estate How To Web Case Study 57

Waxing UnLyrical

DECEMBER 9, 2010

In my Internet & Mobile Strategy Lab class at Johns Hopkins University , my final group project for the semester was to create a “viral video&# about the JHU M.A. Does our video have the makings of a viral video? That expensive shopping impulse soon turned into a forgotten, dust-covered box that sat in my room unused.

Video 87

Video Facebook Twitter Viral 87

Waxing UnLyrical

JANUARY 25, 2011

The news of these offensive cards has gone viral, and I expect the company will begin to see a dent in their sales figures from sellers shutting down shops and buyers boycotting the site. These cards, and the subsequent viral campaign against them, haven’t just hurt those offended by them. Image: striatic via Flickr, CC 2.0

Policies 86

Policies Twitter Facebook Writing 86

Journalistics

MARCH 18, 2016

. “30 Ideas in 30 Minutes” For those of you who weren’t able to join us at Walt Disney World for the conference (or follow the live feed or trending hashtags from your desk), I thought I would do my best to re-create the panel discussion in blog form. ” – Brian Rudolph, Verifone.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

. “30 Ideas in 30 Minutes” For those of you who weren’t able to join us at Walt Disney World for the conference (or follow the live feed or trending hashtags from your desk), I thought I would do my best to re-create the panel discussion in blog form. ” – Brian Rudolph, Verifone.

Social Media 40

Social Media Media Storytelling Local 40

Contently - Strategy

DECEMBER 1, 2021

Today, we’re talking about the advantages of reposting an article that runs on your blog or digital publication in its entirety on another platform—like Medium, LinkedIn, or even email. You don’t have to design anything, worry about how a piece will look or behave on mobile, or consider an image’s impact on loading times.

LinkedIn 145

LinkedIn Facebook Blogging Mobile 145

Cision

DECEMBER 26, 2017

To make the most of a sage persona, create a long-form content blog to generate traffic. Big brands like mobile providers (Sprint, Verizon) and restaurant chains (Chipotle, Domino’s) personify the explorer poker face. If you’re always funny about it, your social accounts could become viral destination sites. The Explorer.

Brand 273

Brand Branding Consumer Social Media 273

Doctor Spin

DECEMBER 15, 2023

Echo chambers in social media contribute to the viral spread of misinformation by acting as initial bandwagons for complex contagions.” Echo chambers and viral misinformation: Modeling fake news as complex contagion. Doctor Spin | The PR Blog. Please support my blog by sharing it with other PR- and communication professionals.

Viral 52

Viral eBook Journalism Resources 52

Stephen Waddington

JUNE 22, 2017

Qualitative data suggest that users feel the combination of a lack of rules and viral algorithms are encouraging low quality and fake news to spread quickly. #6 7 Mobile first news. . #7 7 Mobile first news. Mobile outstrips computer access for news in an increasing number of countries. 8 Aggregators as editors.

Report 116

Report Mobile Viral Social Media 116

Buzzstream

MAY 25, 2021

You’re fairly unlikely to “go viral” with this format because they’re unlikely to produce stories that will make the front-pages of top-tier newspapers or magazines. The Pudding do a great job of interactive content, a favourite of mine being this piece which visualises every line in Hamilton : Blog post. The attributes of blog posts.

Infographics 160

Infographics Data Blogging Mobile 160

Doctor Spin

DECEMBER 4, 2023

Confirmation Bias in the Era of Mobile News Consumption: The Social and Psychological Dimensions. Echo chambers in social media contribute to the viral spread of misinformation by acting as initial bandwagons for complex contagions.” Echo chambers and viral misinformation: Modeling fake news as complex contagion. PLoS ONE, 13.

Media 52

Media eBook Viral Construction 52

Sword and the Script

OCTOBER 22, 2016

There’s a tag I’ve kept on this blog over the years called “ dynamic web.” Even Google weighed in recently – threatening penalties for pop-ups that ruin the user experience – especially on mobile (after January 10, 2017). Speaking of pop-ups, you’ll notice a few pop-ups on this blog. 2) How Persistence Pays off in PR.

Web 60

Web Google Mobile B2B 60

Beyond PR

AUGUST 4, 2016

Graphics must look good on mobile. Instagram is a mobile app created for cell phones. Pin a blog post with a quote graphic. Promote your high performing pins to help take them viral. We’ll collect your replies over the next few weeks and then select some of them to feature in a blog post on the Cision blog.

Social Media 40

Social Media Pinterest Media Marketing 40

Masters in Communications

FEBRUARY 12, 2022

Also includes mobile gaming, social media, and the web. There is some concern that the media influences the agenda too much - stories that go viral don't always have merit, they are not always completely true. Websites and digital television are technically broadcast media at the same time.

Ethics 52

Ethics Communications Print Television 52