Wadds Inc.

AUGUST 10, 2023

He has designed systems and trained individuals and enterprise organisations around the world. It was based on marking up books or printed copies of research papers. I’ve also found that blogging and posting on LinkedIn has enabled me to get rapid feedback for my ideas. It always takes me to a better place.

System 98

System Software Enterprise Tools 98

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 147

Media Relations Media Print Software 147

Sword and the Script

OCTOBER 5, 2021

I’ve come to view Onclusive as an enterprise-strength media monitoring solution. Muck Rack adds print monitoring through LexisNexis. Muck Rack added print media to its monitoring package. Articles, blog posts and pieces that caught my eye from or about technology vendors in PR. PR tech mentions. Content picks.

Software 152

Software Tools Print Technology 152

Sword and the Script

SEPTEMBER 1, 2020

It has made several new product announcements in the last 12 months or so, including integrations to Microsoft Office 365 , an enterprise search tool and analytics that strives to “correlate [employee] engagement to feedback trends and business performance.” What do you think of the layout and navigation?

Internal 147

Internal International Tools Software 147

Sword and the Script

APRIL 12, 2022

In an interview on this blog in 2021 , Propel Co-Founder and CEO Zach Cutler said as a former PR agency owner, he couldn’t find software that met his agency’s growth needs. Enterprise monitoring may cost more. That’s when he started building a product in-house. Pricing for Propel ranges from $250-$600 per month.

Software 88

Software Pitching Measurement Enterprise 88

Barokas

AUGUST 1, 2019

The article featured a number of major companies in tech, financial services and travel that have launched media initiatives ranging from podcasts, books, print magazines and talk shows. Understanding that the competition for reader attention is fiercer than ever, these companies are turning to content to connect with audiences.

B2B 60

B2B Survey Case Study Enterprise 60

Sword and the Script

MARCH 20, 2018

Live events are not only the most widely used enterprise content marketing channel, they are also viewed as the single most effective B2B marketing tactic. But many corporations are still trying to figure out how to build a stable website, what size badges to print, and how they should design their badges.

Industry 71

Industry Marketing Enterprise Mobile 71

Barokas

DECEMBER 4, 2018

*This post originally appeared on the WTIA blog (read it here). Our agency has helped numerous enterprise technology and B2B clients build campaigns around holiday shopping. Blogging and Social : Traditional media isn’t the only channel for reaching your audience during the holidays.

Survey 60

Survey Enterprise Radio Print 60

5W PR

JANUARY 22, 2019

However, while there is some overlap, the truth is, each enterprise has a distinct purpose, priority, and metric for success. You might buy broadcast time, print advertising space, billboards, banners, digital ads, pay-per-click ads, or any of the almost endless advertising vehicles available. Paid Media.

Advertising 74

Advertising Advertising Enterprise Print 74

ISEBOX

MAY 16, 2016

She was managing print and TV ad campaigns long before she started using online and social media channels to promote her current employer, ABC Drug Corp. But what does that mean in the online environment, where you might have multiple “publications” per day via social media, press releases, your blog and website. Thankfully, no.

Pharmaceuticals 79

Pharmaceuticals Advertising Advertising Communications 79

Sword and the Script

JANUARY 20, 2018

As screenshot nearby shows, (photo credit: Kaon blog ), it creates “a magical pop-up AR appearance at trade shows that people can activate and walk around.” The second example comes from Cole Sandau who wrote an excellent piece for the Optera blog titled B2B Use Cases in AR/VR. 2) Public relations and complex value propositions.

Case Study 97

Case Study B2B Study Marketing 97

Burrelles Fresh Ideas

JUNE 13, 2023

To draw out their full potential for the favor of your brand, you must encourage them to endorse it or offer testimonials while collaborating on joint public relations initiatives involving cross-promotion efforts or sharing events with enterprises that complement each other.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52

Solo PR Pro

AUGUST 19, 2014

Designed to fight overwhelm, all this month we’re offering specific recommendations for services that are cost-effective for indies, and aren’t enterprise-focused or overkill for our needs. Overnight Prints * – On the recommendation of Solo PR PRO Premium member Greg Brooks , I tried Overnight Prints and put its moniker to the test.

Tools 78

Tools eBook Print System 78

Sword and the Script

JUNE 14, 2016

“The business enterprise has two – and only two – basic functions: marketing and innovation. Think: selling content, eBooks, sponsored content or banner ads on a corporate blog, or even tickets to an event. Perhaps a few hundred attendees (MQLs), a couple of blog posts and some social media activity on Twitter.

Marketing 60

Marketing Conference Software B2B 60

Katie Paine's Measurement Blog

MAY 25, 2023

The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses. Typically that should include blogs, podcasts, video, digital, print, and social. You’ll want a traditional clipping service.

Measurement 52

Measurement Communications Survey System 52

Beyond PR

JUNE 22, 2018

Flourishing social media platforms and tried-and-true media outlets and blogs have set us on an upward trajectory in terms of content creation. Cision’s case studies range from small business to global enterprises. Additionally, 81 percent of the U.S. Understand the Vision.

Social Media 40

Social Media How To Case Study Media 40

PR 20/20

AUGUST 22, 2017

Why do we need a blog? For instance: Legal fears the company blog will violate copyright laws. Traditional, outbound marketing (print advertising, direct mail, coupon books, etc.) Blog visitors might leave a nasty comment. What is the ROI of social? What if we get sued? I want to review this before it’s published.

Marketing 87

Marketing Resources Technology Internal 87

OnePitch

MAY 12, 2022

From tech startups to startups at heart, most of our clients are private companies on the road to a big exit, like going public or being acquired, and they span the entire tech sector: cloud, enterprise data, fintech, healthtech, cybersecurity, clean energy and social media, among others. Want more blogs like this? Video is powerful.

Strategy 52

Strategy Interviews Pitching Energy 52

Sword and the Script

MAY 21, 2019

When you think enterprise sales, it’s probably not Disney that comes to mind. My employer launched a print magazine, website and social presence telling stories about health and community to business audiences, which is still going, BetterTennessee.com. During those two experiences, I saw the power of paid social.

B2B 79

B2B Social Media Company Marketing 79

PR 20/20

SEPTEMBER 14, 2018

Some of our best clients are inbound marketing champions within an enterprise. This year, we’ve been telling the stories of change agents on our agency blog. Feel free to use this template to print a few for yourself or your team. Subscribe to the PR 20/20 blog for useful, actionable content to get started on your journey.

Enterprise 46

Enterprise Agency Creativity Print 46

Waxing UnLyrical

JULY 13, 2016

Fact: Every for-profit enterprise wants—and all they want—is profitable revenue growth. Blogging and content creation through social media are excellent avenues for content marketers to create and measure. And how do I know that? Perhaps more importantly, the measurements I use directly align with the business goals of my company.

Measurement 40

Measurement Advertising Advertising Enterprise 40

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Pin all your landing page URLs and blog posts to encourage sharing of them!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. 7) What blogs or publications do you follow regularly? 8) Favorite movie?

Marketing 50

Marketing Wireless Software Journalism 50

Sword and the Script

AUGUST 6, 2019

I asked co-founder and COO Jered Martin about pricing for the new model and here’s what he said: “We are launching our pricing plans starting in September and will offer four tiers: free, beginner, professional, and enterprise. 6) Picks from the PR tech vendor blogs . Singal A.I.

Marketing 63

Marketing Pitching Corporate Tools 63

Contently - Strategy

OCTOBER 15, 2021

Lately, innovative marketing teams have been thinking beyond the standard blog post. If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. Both tools occupy top spots on search rankings, driving more long-term value than your average blog post.

B2B 57

B2B Content Marketing Trends Marketing 57

Contently - Strategy

JULY 31, 2019

You can also use this dictionary as a lead tool, if you’re a marketing exec who wants to hire a team of Pulitzer Prize-winning writers for your brand’s blog. A call to action (CTA) is a bit of language in a blog post or piece of content that prompts the audience to do something specific. So let’s get started!

Content Marketing 85

Content Marketing Marketing Media SEO 85