5W PR

AUGUST 23, 2023

Professionals in this field shape and maintain organizational reputations, manage communication strategies, and engage with stakeholders. Public relations specialist PR specialists develop and implement communication strategies to promote and protect client or organizational reputation.

Publicity 78

Publicity Public Affairs Crisis Communications Policies 78

Presspage

FEBRUARY 8, 2024

Using ESG reporting as a strategic tool A successful ESG reporting strategy should outline the environmental impact of a company while clarifying its social responsibility and governance structures. Only by doing this can you ensure that your company narrative reflects your commitment to sustainability, social impact and robust governance.

Report 109

Report Government Financial Trends 109

PR in High Definition

JULY 21, 2020

It will take a while for eBay’s reputation to recover. Reputations are lost in a flash of lightning and are glacial to move in a positive direction, but progress can be made. I hope eBay appoints a chief reputation officer or an agency to manage and measure the reputational progress forwards.

Reputation 77

Reputation Employee Film Internal 77

PR in High Definition

JANUARY 31, 2019

At any time, but especially in uncertain times, a strong brand and a good reputation gives solid ground on which to be successful. Brand vs. reputation. A strong brand or a great reputation? Your reputation is what people say and think about you. So, my reputation for piano playing is intact; it’s non-existent.

Reputation 69

Reputation Corporate Government Brand 69

MaccaPR

OCTOBER 3, 2016

I’m going to give it to you straight – developing a Corporate Sustainability Report for your company is a ton of work. What is a Corporate Sustainability Report? Yes, corporate sustainability reports are a valuable communications tool. Corporate Sustainability Reports Rise in Popularity. General Mills. General Motors.

Corporate 71

Corporate Report Survey Government 71

PR in High Definition

JULY 31, 2020

It will take a while for eBay’s reputation to recover. Reputations are lost in a flash of lightning and are glacial to move in a positive direction, but progress can be made. I hope eBay appoints a chief reputation officer or an agency to manage and measure the reputational progress forwards.

Reputation 62

Reputation Employee Film Internal 62

Critical Mention

FEBRUARY 4, 2020

From tweets to blogs, many PR organizations publish great PR content. Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Share Tweet Share. Weber Shandwick. WeberShandwick. Edelman PR.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Landis PR

SEPTEMBER 18, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Danielle Dickinson – The Castle Group. For the original blog, please visit here. Until recently, the execution of these strategies has not been a top priority for many corporate event clients.

Government 69

Government Measurement Groups Corporate 69

Newsfile

OCTOBER 24, 2023

As a PR professional, you are most likely focusing on trying to enhance your company’s reputation. 4 Common PR Communication Mistakes (+ How to Avoid) As a PR pro, avoiding PR communication mistakes can help you build a positive corporate reputation and reap the benefits.

Communications 52

Communications How To Corporate Training 52

5W PR

AUGUST 27, 2021

Public relations, at its core, is a communications industry that strives to maintain a positive public image for brands and corporations, to create brand awareness, to foster mutually beneficial relationships between clients and their audiences, and more. This way they will be able to make a more strategic decision regarding their future.

Publicity 88

Publicity Public Affairs Crisis Management Employee 88

ImPRessions - Crenshaw Communications

MAY 8, 2017

As the practice of public relations has changed over the decades, so has its name – morphing from “publicity” and “press office” in the 1920s to broader and more inclusive terms like “public relations,” “public affairs” and “corporate communications.”

Publicity 245

Publicity Public Affairs Agency Corporate 245

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Reputation management is crucial. Reputation management would become crucial in the face of recession, jobs loss and livelihood loss. You’ll find my own prognostication at the very bottom. Blogger outreach gets personal.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Melissa Agnes

DECEMBER 28, 2014

As hi-tech enters every phase of our corporate, professional, and private lives, people and organizations are exposed to problems caused by technology in the hands of others intent on causing harm. Most organizations today, both Government and private, are totally unequipped to deal with the realities of today’s hi-tech world.

Crisis 218

Crisis LinkedIn Technology Corporate 218

PR in High Definition

DECEMBER 17, 2020

As we approach 2021, it is likely that topics much like these will continue to surface, causing a shift in both corporate and consumer behaviour. Of course, the media remains an important audience to communicate to, but comms specialists must start to look at the reputation all around them, not just in the media. You can read it here.

Trends 71

Trends Reputation Course Media Relations 71

Stephen Waddington

MARCH 10, 2019

There are two outcomes of best practice PR activity: reputation and relationships. Measure reputation using periodic brand level benchmarking with stakeholders. I recommend exploring the work of AMEC and practical cases from the Government Communication Service if you want to explore this area further. ??

Marketing 81

Marketing Measurement Government Report 81

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. “Reputation management and crisis communications is something our firm is continually engaged in.

Communications 81

Communications Crisis Communications Media Crisis 81

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. ” We’re delighted you also waded into our blog’s territory to opine. At the Arthur W.

Reputation 52

Reputation Social Media Internal International 52

PRSay

JULY 14, 2020

Would they be applying for government assistance programs? Should corporate leaders share their own beliefs? Between writing for sites like PRsay , our company’s own blog and our social media channels, our messaging has always been public and our company’s values aren’t a secret. How would they plan for the pandemic?

System 158

System Community Social Media Employee 158

Sword and the Script

APRIL 11, 2017

That study found “the general population’s trust in all four key institutions – business, government, NGOs, and media – has declined broadly.”. In reviewing the State of the Media report, there are several impacts for PR and corporate communications , including the following: 1) Getting the story right matters more than getting it first.

Report 71

Report Media Survey Pitching 71

Presspage

JUNE 6, 2017

The Edelman Trust Barometer shows that trust in the four key institutions - business, government, NGOs, and media - is in crisis. Now more than ever, organizations must break with their long-established traditions of corporate communication, and work towards a new, more integrated operating model that puts people at the center of activity.

Employee 118

Employee Corporate Tools Government 118

Prohibition

DECEMBER 9, 2021

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. Create a long-term content marketing campaign – for effective reputation management.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

NewsWhip

OCTOBER 13, 2022

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Hockey Canada is our national governing body for all amateur leagues of the sport. Lloyd is the President and Narrative Lead of Curious Public. Hockey isn’t just important to Canada — hockey IS Canada. Canadian brands know this. Until a few days ago. .

Brand 148

Brand Branding Sports Crisis 148

Sword and the Script

AUGUST 30, 2022

The corporate reputation sector saw some consolidation this week, as Signal AI, which bills itself as a global external intelligence company, acquired KELP Inc., a reputation platform,” according to reporting by Ray Shultz for Media Post. Signal AI Acquires Kelp . Terms were not disclosed.”. TVEyes rolled out a new website.

Publicity 86

Publicity Survey Enterprise Pitching 86

Reputation Us

FEBRUARY 21, 2023

Every year, the Edelman Trust Barometer measures trust in four institutions – government, media, business and NGOs. Methods include blog posts, whitepapers, product reviews, ebooks and articles to images and infographics, videos and audio. But content also includes your press releases, corporate communications and annual report.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Waxing UnLyrical

FEBRUARY 20, 2013

And reputation management is often a large part of what we, as PR professionals, do; for some, it’s what they specialize in and focus on. There are also numerous companies that offer to “scrub” your reputation for you (for varying amounts of money), or teach you how to do it yourself; though at least in the U.S.,

Government 109

Government Reputation Web Corporate 109

Melissa Agnes

AUGUST 14, 2014

There were a lot of research papers on crisis communication for organizations and government agencies alike. For example, a team of graduates conducted a research study on Fortune companies and their application of CSR (corporate social responsibility) on Facebook.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

Waxing UnLyrical

SEPTEMBER 20, 2018

But how should we, as public-facing representatives of an organization, be expected to tell those publics what’s going on or what we’re planning without causing even further damage to our organizational reputation? He blogs at A Professor’s Thoughts.

Ethics 65

Ethics Nonprofit Guidelines Exercises 65

Sword and the Script

JANUARY 3, 2023

The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. The goal of PR is to present an organization or individual in the best possible light, and to build and maintain a positive reputation.”. What are some examples of public relations?

Interviews 100

Interviews Publicity Technology Social Media 100

Cision

JUNE 14, 2016

I think the two main challenges that brands face in healthcare communication are 1) increased government scrutiny and regulation and 2) overcoming the general public’s perception that “Big Pharma” is working against—instead of for—the people. Communicating brand stories to consumers is just one piece of the puzzle.

Healthcare 0

Healthcare Creativity Consumer Government 0

Cision

MARCH 29, 2016

For example, a PR program for a multinational corporation (MNC) setting up a new retail chain in China is very different from working with a government department to promote a new destination within a city. What do you think are the keys to building and protecting a brand’s reputation?

Local 120

Local Newspapers Retail Sports 120

Sword and the Script

OCTOBER 25, 2022

Heightened customer reputation, improvements to retain customers, reorganizations.”. It’s expanded to include public affairs and government relations as the norm.”. Writing even more bylines and blog content to become our own media company rather than rely on earned mentions and features.”. Blended media. More internal comms.

Communications 124

Communications Crisis Internal International 124

PR Conversations

JULY 24, 2014

The current trend of public relations excellence places increasing emphasis on stakeholder governance and symmetrical communication , weighted against more-traditional reputation management and publicity. Contents are available on Sotheby’s website and its social media properties, such as its YouTube channel and blogs.).

Marketing 87

Marketing Communications Video Reputation 87

Sword and the Script

FEBRUARY 6, 2018

The institutions it looks at are as follows: government, non-governmental organizations (NGOs), business and media. Good PR people almost never use absolutes, except sometimes when issuing a corporate apology. PR is the guardian of reputation. 4) Owned media facilitates earned media.

Content Marketing 69

Content Marketing Marketing Journalism Financial 69

Waxing UnLyrical

JUNE 28, 2018

That goes for agencies and companies, big brands and boutiques, nonprofits and associations — even government entities. A Look at Compelling Corporate Stories. Connect with Rob on Twitter or follow his blog. Every company, every organization, every person, needs to do a better job telling their story.

Storytelling 74

Storytelling Chemicals Nonprofit Agency 74

PR Conversations

JANUARY 29, 2016

That’s the output of over 2,500 leaders from business, government, international organizations, civil society, academia, media and the arts. Online Owned media becomes the easy to control option – although who really seeks out a digital magazine or corporate video? Cosmoblogawards.

Publicity 40

Publicity Ethics Creativity Travel 40

Flatiron Communications

FEBRUARY 16, 2015

The politicization of the low income worker has made such corporate malpractice a talking point wherein the lowest wage workers are cast as takers, moochers or worse, union members. One such corporate crisis-driving crusader is New York State Attorney General Eric Schneiderman. This no longer is the case.

Crisis Management 28

Crisis Management Crisis Insurance Insurance 28

Waxing UnLyrical

MAY 6, 2015

Kirk has 35+ years’ federal government and nonprofit organization PR experience, followed by nearly 10 years’ undergraduate- and graduate-level college teaching experience. Some of the organizations he has counseled include the Blood Bank of Hawaii, Medical Area Service Corporation and Boston Harborfest.

Leadership 40

Leadership Nonprofit Banking Travel 40