Stuart Bruce

MARCH 25, 2024

The second most senior judge in England and Wales has said that lawyers may soon have to use artificial intelligence as it is potentially unethical … © Stuart Bruce - Senior lawyer says it is unethical not to use AI was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, (..)

Crisis Communications 146

Crisis Communications Crisis Reputation Corporate 146

Stephen Waddington

MARCH 11, 2019

Marketing and PR practitioners have a responsibility to be ethical and fair in their communication with the public. The Communicating Artificial Intelligence report split respondents into two groups: organisations communicating about AI (35%); and organisations not communicating about AI (65%).

Ethics 68

Ethics Marketing Survey Analysis 68

Agility PR Solutions

APRIL 4, 2024

Secure artificial intelligence is revolutionizing media relations, transitioning from simply monitoring mentions to detecting nuances and protecting communication channels. As enterprises engage with the press, the integrity of their messaging is paramount.

Media Relations 108

Media Relations Enterprise Media Communications 108

Agility PR Solutions

OCTOBER 2, 2023

I’m the founder and general manager of a public relations company powered by artificial intelligence. I’m here to tell you: Don’t believe the […] The post Enhancing PR with AI: Moving beyond automation to explore the potential—and the limits appeared first on Agility PR Solutions.

Company 186

Company Publicity 186

Onclusive

SEPTEMBER 7, 2023

The Future of AI for the PR & Communications Industry As technology advances, so do the opportunities it presents. One such game-changer is Artificial Intelligence (AI), which has ushered in a new era for the comms and PR profession. What AI tech is needed to optimise PR workflows and comms activity.

Technology 195

Technology Video Industry Blogging 195

Agility PR Solutions

APRIL 2, 2024

In […] The post 8 ways artificial intelligence can boost your email marketing appeared first on Agility PR Solutions. In […] The post 8 ways artificial intelligence can boost your email marketing appeared first on Agility PR Solutions.

Marketing 98

Marketing Analysis Data Trends 98

5W PR

APRIL 24, 2024

Artificial Intelligence (AI) and Quantum Computing are progressing at an unprecedented rate. Soon, we may need to redefine what it means to be human and mentally prepare for the advent of Artificial General Intelligence (AGI). In the fast-paced world of technological innovation, staying ahead of the curve is essential.

Technology 78

Technology Education Ethics Industry 78

Flack's Revenge

APRIL 24, 2023

The last two PR: Done and Doner podcasts focused on ChatGPT and AI in PR. In Episode 16 , we invited a panel comprising Fusion PR account directors Mark Prindle and Diana Bost , and Stefano Pacifico , CEO and Co-founder of Epistemic AI , a company that uses AI for drug discovery. A common concern is: will AI take my job away?

Company 288

Company Marketing Media Publicity 288

PRSay

MAY 18, 2023

One year later, many of us are grappling with the implications of artificial intelligence technology that can search the internet, write text, edit images, create videos and speak in lifelike voices. Software platforms now providing these services include ChatGPT, GPT-4, Synthesia, ElevenLabs’ Prime Voice AI and BeFunky.

Publicity 173

Publicity Software Education Technology 173

Agility PR Solutions

MARCH 13, 2024

More than half of Americans (52 percent) say they feel more concerned than excited about the increased use of artificial intelligence. The number concerned about AI in daily life has increased by 14 percentage points since December 2022.

Strategy 103

Strategy Brand Branding Tools 103

Prowly

DECEMBER 19, 2023

As we step into 2024, public relations continues to be strongly influenced by the ever-expanding presence of artificial intelligence and, yet again, we find ourselves in the middle of innovation and tradition. However, […] The post Top PR Trends and Predictions for 2024 appeared first on Prowly Magazine.

Trends 118

Trends Publicity Industry 118

Sword and the Script

APRIL 4, 2023

Fusion PR President Bob Gellar recently organized a podcast panel to break down the impact of artificial intelligence (AI) in public relations (PR). As the description puts it, the panel consisted of “Two vendors and a PR tech blogger spoke at length about challenges, opportunities and use cases.”

Publicity 197

Publicity Software Fashion YouTube 197

Business Wire

APRIL 19, 2021

No disrespect intended, but it seems that for many senior and mid-level PR and communications pros, artificial intelligence is pretty, pretty, pretty low on their priority list. It’s as if they’re waiting for someone to send them the Official Memo with a timeframe and process to get ready for AI. There is NO memo!

Survey 252

Survey Blogging Communications Publicity 252

Culpwrit

FEBRUARY 28, 2024

Chicago communication professionals are bullish about the adoption of generative Artificial Intelligence in their organizations, according to a first-of-its-kind research study conducted by DePaul University’s College of Communication and underwritten by Communication Leaders of Chicago (CLC).

Communications 111

Communications Study Tools 111

Agility PR Solutions

JULY 18, 2023

By the early 1950s, the world has heard of the concept of artificial intelligence and machine learning and its immense potential in manufacturing, logistics, finance, and even healthcare. And since then, many of those industries have already successfully adopted AI solutions.

Guidelines 148

Guidelines Ethics Healthcare Industry 148

Agility PR Solutions

APRIL 20, 2023

In this article, readers will learn how artificial intelligence can revolutionize content marketing strategies. By discovering the numerous applications of […] The post 5 powerful ways AI can boost your content marketing strategy appeared first on Agility PR Solutions.

Content Marketing 162

Content Marketing Strategy Marketing Analysis 162

Axia PR

APRIL 3, 2024

Since the explosive growth of artificial intelligence, AI is already transforming public relations workflows. According to The State of AI in PR , presented by Muck Rack, 61% of PR professionals currently use AI tools or plan to explore them.

Study 71

Study Tools Agency Company 71

PRSay

DECEMBER 18, 2023

In 2023, “AI has become a huge topic,” said Chris Perry, chair of Weber Shandwick Futures , the communication firm’s research and development lab that seeks to help PR agencies and their clients adapt to the major changes that artificial intelligence is causing. Perry said. Relatively speaking, [AI] is still very new.

Communications 72

Communications Guidelines Technology Tools 72

Agility PR Solutions

JANUARY 29, 2024

Artificial intelligence isn’t just for tech buffs; it’s the secret to transforming your wisps of thought into written gold. And hey, if you’re crafting comms by […] The post How AI story crafting can help bring your inner PR book idea to life appeared first on Agility PR Solutions.

Brand 98

Brand Branding Publicity 98

Agility PR Solutions

APRIL 6, 2022

New research from tech and business insights firm O’Reilly explores trends in how artificial intelligence is implemented, including the techniques, tools, and practices organizations are using, to better understand the outcomes of enterprise adoption over the past year.

Enterprise 147

Enterprise Survey Trends Tools 147

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

That’s the question I heard from clients, friends, and PR colleagues when I told them that Crenshaw Communications, the PR firm I founded in 2009, had become part of Mod Op, a leading digital marketing and communications agency. An eye on the future Artificial intelligence is changing everything.

Agency 353

Agency Communications Marketing Leadership 353

Remote PR Jobs

FEBRUARY 16, 2023

The potential of Artificial Intelligence (AI) in the public relations industry has become a hot topic as brands look to leverage their existing technology investments with this emerging tool. But the power of AI goes beyond content generation, and can assist PR teams with tasks like data analysis and customer service.

Technology 243

Technology Customer Service Software How To 243

Onclusive

JUNE 17, 2021

I am pleased to announce that Onclusive and MSL, the communications unit of Publicis Groupe which is one of the world’s largest marketing services companies, have expanded our global partnership to bring real-time insights around PR Attribution to all MSL and Publicis Groupe clients worldwide.

Data 370

Data Groups Measurement System 370

PRSay

JUNE 16, 2023

In recent years, especially in 2023, all the talk has been about generative artificial intelligence (AI). Generative artificial intelligence, such as ChatGPT or Google’s Bard chatbot, can generate text, images and other content derived from the data on which the AI software is trained.

Technology 141

Technology Crisis Management Social Media Training 141

Prowly

AUGUST 30, 2023

The majority of PR professionals surveyed (67.8%) in The State of PR Technology 2023 are already utilizing AI in their work. So let’s take a closer look at how PR professionals are using AI. These numbers mean the growing link between AI and Public Relations is undeniable.

Publicity 104

Publicity Survey Technology Industry 104

Maxim Behar

NOVEMBER 22, 2023

But what should they be - that's what we will talk to PR expert Maxim Behar about. But what should they be - that's what we will talk to PR expert Maxim Behar about. Host: How quickly is artificial intelligence entering your field? It was said that PR would be the first affected. Good morning.

Ethics 64

Ethics Guidelines Comparison Creativity 64

Agility PR Solutions

FEBRUARY 15, 2023

From movie recommendations to routine customer service inquiries, Americans now rely on artificial intelligence to inform consumer choices, but new research from consumer and societal solutions firm MITRE on AI trends finds that less than half (48 percent) believe AI is safe and secure, while a significant majority (78 percent) are very or somewhat (..)

Consumer 156

Consumer Customer Service Trends Publicity 156

Sword and the Script

JANUARY 2, 2024

The content readers viewed the most were largely about the topics of generative AI in PR and marketing – with a touch of Twitter and a sprinkle of marketing budgets In 2008 I came home from a long deployment to find the PR and marketing world had changed. Blogs were raging. Social media was blossoming. That’s of course what I did.

Blogging 113

Blogging Software B2B Survey 113

Agility PR Solutions

NOVEMBER 9, 2022

Artificial Intelligence (AI) A […]. The post PR glossary in focus: Data terms you should know appeared first on Agility PR Solutions. It’s used to create reports, predict earnings, and factors into every decision that drives a company’s growth and profits.

Data 156

Data Report Company Publicity 156

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 174

Reddit Software B2B Technology 174

Agility PR Solutions

FEBRUARY 12, 2023

How do consumers really feel about brands using artificial intelligence and machine learning to influence their experiences?

Consumer 162

Consumer Software Technology Brand 162

Axia PR

JULY 30, 2023

Artificial intelligence is more relevant in the field of PR than ever. It’s important for PR pros to be up to date on the latest AI trends so they can use them to their advantage in automating tedious, often mundane tasks. But, how exactly are PR pros going to use AI in the future?

Trends 118

Trends Industry Publicity Digital PR 118

Axia PR

FEBRUARY 27, 2024

Mixing AI and public opinion can be tricky, but it’s possible to implement AI in PR ethically. Artificial intelligence continues to transform industries as adoption accelerates globally. The trends and themes that should inform messaging and positioning become clear by examining millions of posts and articles.

Ethics 71

Ethics Analysis Communications Trends 71

Institute for Public Relations

OCTOBER 2, 2023

Fueled by advances in digital tools and artificial intelligence (AI), public relations is transforming into a data-driven practice. Communicators must curate, analyze, and draw insight from disparate streams of data to inform decisions relevant to organizations and society.

Data 105

Data How To Training Tools 105

Agility PR Solutions

JULY 12, 2022

The post 5 tips for using artificial intelligence in reputation management appeared first on Agility PR Solutions. The post 5 tips for using artificial intelligence in reputation management appeared first on Agility PR Solutions. Now, they can publish their views online and reach many people.

Reputation 154

Reputation Social Media Brand Branding 154

Agility PR Solutions

DECEMBER 12, 2022

Intelligent automation (IA) is applying digital technology to streamline business processes. More specifically, IA is the application of advanced technologies, including artificial intelligence, robotics, and analytics, to manage workflows more efficiently and effectively.

Analytics 103

Analytics Technology Trends Publicity 103

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2021

adtech, martech, cyber security, enterprise SaaS, artificial intelligence, retail tech, etc.) within a PR agency setting or in-house. As we close out 2021, we are seeking a Content Director, Account Supervisor and a Senior Account Executive to join our dynamic B2B technology team. Please share! Content Director: [link].

Communications 156

Communications Enterprise Retail B2B 156