The Data Behind Disney’s Success – A Q&A with Jessica Bundy
NewsWhip
MARCH 15, 2024
And as October 1st marked the 50th anniversary of the Walt Disney World Resort, we wanted to check in with our friend Jessica Bundy, a leader in their research department of Consumer Insight, to learn more. Thanks for joining us, Jessica. In early 2014, Disney Parks decided to bring some of their analysis work in-house.
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