ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

They should be an integral part of any B2B PR strategy. . If your company offers a solution that benefits small businesses, consistent coverage in a SMB-focused trade is obviously valuable. Trade allow more in-depth storytelling. Fewer paywalls = more eyeballs. This weeds out many casual readers.

B2B 319

B2B Company SMB Automotive 319

ImPRessions - Crenshaw Communications

JUNE 7, 2017

” This applies to the media who cover business, whether they’re on the SMB beat or not. And an SMB located in a smaller city is far likelier to attract the attention of local press than a behemoth. Smaller companies can seize sudden PR opportunities. Goliath myth.

Small Business 168

Small Business SMB Local Viral 168

Sword and the Script

DECEMBER 20, 2022

The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Purpose- and mission-driven communication strategies will continue to dominate the industry, but it will be less about ‘tell’ and more about ‘show.’ Brad Marley , Yelram Media Chief Storyteller, Yelram Media.

Marketing 196

Marketing Content Marketing Data Social Media 196

Solo PR Pro

JANUARY 10, 2017

While produced videos remain a valuable tool, the ability to create video with little more than a smartphone has opened up new avenues for incorporating it into your business strategy. of the professional marketers and SMB owners that have used video marketing said it had a direct impact on their business.”

Video 40

Video Strategy SMB Marketing 40

Contently - Strategy

OCTOBER 15, 2020

At Contently, we added a Content Strategy Assessment at the bottom of our content strategy services page on our website to help potential customers evaluate which of our solutions fits their needs. We love email,” GE’s Chief Storyteller told us. “It For your content strategy to work, you need a long-term lens.

B2B 145

B2B Trends Video Course 145

Contently - Strategy

OCTOBER 15, 2021

At Contently, we added a Content Strategy Assessment at the bottom of our content strategy services page on our website to help potential customers evaluate which of our solutions fits their needs. We love email,” GE’s Chief Storyteller told us. “It For your content strategy to work, you need a long-term lens.

B2B 85

B2B Content Marketing Trends Marketing 85