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The Evolution of Earned Media: Navigating Change

Burrelles Fresh Ideas

This has led to less time for attending press events, trade shows, and covering stories, making B2B PR harder than ever. Here are the main reasons cited: Shrinking Pool of Reporters: The top reason cited for the difficulty in obtaining earned media coverage was the shrinking pool of reporters.

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Cracking the Quadrant – Confessions of a former Gartner Analyst

Flack's Revenge

So I drafted and sent it to him… and was met with radio silence, despite several phone call and email follow-ups. Also, you can meet with them at other times informally – e.g. at trade shows, based on personal relationships and direct contact. Analyst firms will typically grant vendors one free formal briefing (i.e.,

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How To Write Press Releases That Attracts Media Attention: A Guide

PR Fuel

For example, you might want to announce an upcoming trade show or conference. Radio shows. Start by creating a list of events and accomplishments that have occurred in the past six months. Consider the next six months, too. Maybe you want to announce a business merger or acquisition instead. Consider: Newspapers.

Writing 82
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Top 9 CES2022 PR Lessons for Automotive & Mobility Suppliers

Bianchi Biz Blog

And this show – which contends as the largest business-to-business trade show on Earth – seems to ready to resume its role after a COVID-induced hiatus as an in-person show, though it will continue to offer a virtual component for those unable or unwilling to travel.

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Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers

Bianchi Biz Blog

And this show – which still lays claim to the title of the largest and most important business-to-business trade show on Earth – appears ready to resume this role after its COVID-induced hiatus. Looking at the numbers. 839,000+ mentions of CES2020 across social media platforms.

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Working with an Influencer Marketing Agency for Earned Media Opportunities

Konnect Agency

The partnership continued to grow with vet trade show opportunities, offering another platform for Zesty Paws to speak directly to a Vet audience and grow their awareness.

Agency 52
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Working with an Influencer Marketing Agency for Earned Media Opportunities

Konnect Agency

The partnership continued to grow with vet trade show opportunities, offering another platform for Zesty Paws to speak directly to a Vet audience and grow their awareness.

Agency 52