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The Misinformation Age: Misinformation, Lies, and Communications

Scott Public Relations

This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

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NewsWhip’s Benedict Nicholson on Social Data to Boost PR

Flack's Revenge

This engagement comes across the social spectrum, and can be anything from a reaction/share/comment on Facebook, to a Twitter influencer share, to a pin on Pinterest. So within a matter of minutes of publication, we’ll have an idea of what’s pre-viral, as it were, what everyone’s going to be sharing in the next few hours.

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The Misinformation Age: Misinformation, Lies, and Communications

Scott Public Relations

This willingness to follow the crowd is amplified in the modern era of shares and viral content on social media platforms. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

Table 1: James Grunig and Todd Hunt’s Four Models of Public Relations (1984) Excellence Theory The so-called Excellence Theory[ii] developed over the next decade as a result of a research programme commissioned by the Research Foundation of the International Association of Business Communicators (IABC) in 1984.

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PR’s House Of Media Cards

Flatiron Communications

Rather, people now opt to follow a link that pops on their Twitterstream, Facebook newsfeed, or Pinterest board. This is not lost on the media industry, as Gawker acerbically notes: “All of Your “Favorite” Websites Are For Sale.” PR social media Time shifting Weber Shandwick'

Media 34
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PR’s House Of Media Cards

Flatiron Communications

Rather, people now opt to follow a link that pops on their Twitterstream, Facebook newsfeed, or Pinterest board. This is not lost on the media industry, as Gawker acerbically notes: “All of Your “Favorite” Websites Are For Sale.” PR social media Time shifting Weber Shandwick'

Media 28