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Why Social Shares Are Key to Pitching Media

Cision

Have you noticed on your local or national news programs how often they now say, “Go over to our Facebook page and leave a comment” or “Tweet us what you think?” ” In magazines in the signature line and on television next to the anchor name, you’ll often find their Twitter handle. With over 2.3

Pitching 319
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Public Relations Review

PR for Anyone

She pitched it to her editor who loved it too and they wrote an article about me. Be Newsworthy My biggest piece of advice when it comes to publicity is to start locally. Local media loves to cover stories about local businesses. Did you invent a new product, write a book, or win an award? New” is the key word.

Publicity 331
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Public Relations Skills

PR for Anyone

This is what you use to attract and pitch the media. Getting local media coverage makes you a star in your community. Here are some tips to create newsworthy story ideas: 1) Take a national trend or study and show how it relates to the local market (Trulia, Inman, Realtor.com and other regularly do studies and research).

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Public Relations Plan - Provide Value

PR for Anyone

You don’t always have to pitch yourself. One of my biggest media hits, a syndicated show on FOX about “ The Next Great Thing ” came because I regularly offered story ideas about other entrepreneurs to a local news anchor I had built a relationship with. The reporter writes, edits. Very often today it is the reporter.

Publicity 130
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Social Media and PR – Go Together Like Peanut Butter & Jelly

Cision

Start locally. Local media loves to cover stories about local businesses. Did you invent a revolutionary product, write a book, or win an award? Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Make your business newsworthy.

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Behind the Headlines With Steve Majors

Cision

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Specifically, I was a television news producer. You’ve held several positions in television news. What did you learn from those experiences?

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Social Media and PR – Go Together Like Peanut Butter & Jelly

Beyond PR

Start locally. Local media loves to cover stories about local businesses. Did you invent a revolutionary product, write a book, or win an award? Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Make your business newsworthy.