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2024 women in leadership: Challenges are fueled by a resurgence of traditional values, a widening leadership gap, and the need for DEI initiatives

Agility PR Solutions

Despite intermittent progress, challenges for women for ascending to leadership positions in business continue to manifest.

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In Praise of Trade PR For B2B Companies

ImPRessions - Crenshaw Communications

More thought leadership opportunities. Over the past couple of years, many large publications have stopped accepting bylined articles and thought leadership pieces from outside companies. Take, for example, Small Biz Trends, one of the most popular publications targeted to small- and medium-sized business owners.

B2B 319
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Spilling the Tea: 5 Consumer Marketing Trends to Watch

Shift Communications

We’ve seen a ton of brands emerge as powerhouse cultural icons by tapping into and even setting these direct to consumer marketing trends. This past April, we were grateful to attend the McDonald’s* Worldwide Conference, which brought together thousands of restaurant owners/operators, leadership, regional staff and partners.

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6 Essential Points to Ponder As You Plan PR and Content Initiatives

Garrett Public Relations

So, what trends should […]. Uncertainty ruled last year, but now, we have a better idea of how things may look as we continue to get our footing in this new environment created by the pandemic.

Trends 158
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. This is even more pertinent in the context of the current leadership deficit in both businesses and governance globally. Tom Pick , Digital Marketing Consultant, Webbiquity LLC.

Marketing 187