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Thoughts on Promoting Thought Leadership

Reputation Us

There’s another powerful tool in the PR toolbox — Thought Leadership. But, what is thought leadership and who constitutes being a leader of thought? Here are three quick tips to get your thought leadership marketing in motion. Basically, will TV/radio work, or should they mostly respond via email to online/print queries?

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What to Highlight in PR Measurement Analysis and Reports

Onclusive

Below are three best practices for your PR measurement analysis and reporting to MarComm leadership and executives. Those may include total coverage across digital, TV, radio, and print coverage, amplification of digital coverage across social media, and brand sentiment. Packaging and Presentation.

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Increasing Your Media Coverage Through Storytelling

PRSay

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” The webinar is available for free to PRSA members. Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations. Keep it ethical.

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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. PR professionals collaborate with subject matter experts to create and place bylined articles for thought leadership. What is Thought Leadership ? What is SEO PR?

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The Top 50 Social Media Influencers on Twitter

Cision

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Watch her on-demand webinar today! Influencer, marketing & social media pro, social selling expert, speaker, author, radio show host. Robert Fine – @bobfine.

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7 Superior Podcasts for Super Listeners Eyeing the Big Picture

Sword and the Script

In a 5-minute webinar titled Why Podcasting Might be Bigger than you Think (video embedded nearby), the research firm says podcast listeners consume upwards of 5.5 This program does for podcasts, what native ads have done for online print. TED Radio Hour. (~60 Freakonomics Radio. (~40 hours of podcasts a day.

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Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. A show about communicating with clients, prospects and employees – in person, in print and online. But why is podcasting important to PR and marketing professionals? 39) Donna Papacosta.