Remove tag pr-tech
article thumbnail

5 Ways Trend Tracking Helps PR & Marketing Pros

Onclusive

In the dynamic landscape of PR and marketing, the ability to shape and capitalise on trends is vital for successful campaigns. To track trends effectively, you need to leverage tech that’s designed for the task. This is where social listening tools play a pivotal role. Discover where there’s space for message development, 4.

Trends 195
article thumbnail

Another Acquisition and More Podcast Monitoring Tools [PR Tech Sum]

Sword and the Script

You can see it in this month’s summary of news – the 24 th edition of the PR Tech Sum – there’s a corporate transaction, a few new products and a handful of PR surveys at the end. >>> >>> Looking for a B2B tech PR with expertise and execution? The price tag was $17.8

Tools 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

If you ask 10 different public relations (PR) professionals what they do for a living, you’d get 10 different answers. For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. A PR team was responsible for that.”.

Employee 151
article thumbnail

What’s the New “Norm” for B2B Marketing?

Shift Communications

At SHIFT we’re big proponents of data-driven PR. We’re constantly pushing clients and prospects to embrace elements such as Google Analytics, Twitter advertising, measurement beyond pure clicks and the like. Lastly, increase the thought leadership content volume and break the blog content out of the “news” bucket. Derek Lyons.

B2B 60
article thumbnail

How To Get Your Blog Project Approved

Waxing UnLyrical

I always referred to it as something like “a website with dynamic content and social media capabilities.” Measurement If you aren’t measuring your progress, how do you know if you are successfully meeting your goals? It’s either/or. Side note: In the beginning I didn’t refer to the site as a “blog” to anyone.