Cision

MAY 11, 2015

While the setup and maintenance is more involved than the initial set-up of Google Analytics, Google Tag Manager has the power and versatility to measure your PR activity with a lot more detail. Using out-of-date measurement techniques? Get tips for replacing AVE with modern PR measurement tactics in our free tip sheet!

Measurement 120

Measurement Tools Analytics Google 120

Wadds Inc.

JANUARY 22, 2024

Not since the industrial revolution has work undergone such intense and rapid change,” she writes. She has been on the Committee of CIPR Scotland, a CIPR Pride judge, and has a CIPR Diploma in Internal Communications and the AMEC International Certificate in Measurement and Evaluation.

Fashion 52

Fashion Knowledge Base Internal International 52

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand. Two blog posts each week becomes a permanent SEO-friendly knowledge base. It takes time for writing and filming — and a strong, informed point of view. Content shapes a personal brand.

Case Study 178

Case Study SEO Film Video 178

The Proactive Report

MAY 12, 2017

CMOs at the largest technology companies report that building out content marketing as an organizational competency is the second most important initiative, only behind measuring ROI. ( Not utilizing the knowledge and experts you have. SEO writing is a vital PR skill today. DivvyHQ Content Challenges Report). 888 243 3470.

Knowledge Base 113

Knowledge Base SEO Strategy Digital PR 113

Critical Mention

MARCH 27, 2019

In short, getting good at writing email subject lines is essential to successful niche marketing. Real-time social media monitoring is essential in measuring your content strategy. Jilian Woods is a freelance journalist and a contributing writer having more than two years of writing experience. Critical Mention.

Strategy 61

Strategy Marketing SEO Social Media 61