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Six Things PR Can Learn From “The Big Short”

ImPRessions - Crenshaw Communications

“The Big Short,” the brilliant and entertaining “economics lesson” on the real estate collapse that brought down the U.S. Few of us may be able to get that kind of star power, but creative analogies are a strong storytelling technique. A lot, actually. Here are the top six.

Film 149
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Don’t Quit Facebook Yet

Shift Communications

Last week, Facebook announced that beginning in January of 2015, it will be cracking down on purely promotional content coming from brands; with limited real estate in the News Feed, Facebook realizes that people want meaningful content, not sales-y product pushing.

Facebook 167
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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. Whether it’s video, photos or interactive graphics, more visual storytelling can give people deeper insights into a subject. Use Multimedia to Tell a Better Story.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service. With printed media, the audience actively seeks a publication and engages with it They use the environment to broadcast a message Printed media may print thousands of items to send to one person or a group of people.

Ethics 52