Cision

OCTOBER 6, 2016

It’s everything from becoming a regular contributor on a media website to having a newspaper or trade publication write about you to appearing on the noon news to talk about your company. It’s a primary communications channel both internally and externally. Shared Media. Shared media is also known as social media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

Cision

JANUARY 28, 2016

But the newspaper climate has changed. I’m confident that the skills I developed in more than two decades as a newspaper reporter will serve our clients well. Learn how with our brand journalism white paper! I always thought I’d be… a newspaper reporter. So when I had an opportunity to join Sitrick & Co.,

Journalism 120

Journalism Newspapers Writing Report 120

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

Whether handled internally or outside a PR agency or department, it’s helpful for the teams to plan and brainstorm together so that each can learn from the other. Have joint planning sessions. This is obvious, but many agencies outsource heavy content production, and it’s easy to lose something in the process.

Content Marketing 120

Content Marketing Pharmaceuticals Marketing Software 120

Cision

FEBRUARY 17, 2016

Dan Gregory, vice president of Susan Davis International, knows the importance of representing your client well and telling their story accurately. Learn how to build a brand journalism strategy with our free white paper! How does your background in military communication help you in your position at Susan Davis International?

Policies 120

Policies Internal International Public Affairs 120

Cision

MARCH 29, 2016

Learn how to defend your brand in real time with Cision’s free white paper! One of my clients at the time was a top tier Olympic Games sponsor and despite the uncertainties being played out on the international stage, the sponsorship program plan in China went off without a hitch. Does PR differ across countries?

Local 120

Local Retail Newspapers Sports 120

ImPRessions - Crenshaw Communications

JUNE 7, 2019

PR intern’s guide to agency lingo. Earned media – Interns need to learn this term first, since it’s among the things clients bring on agencies for. Actually the term originates with metal printing plates of prepared text that were distributed to local newspapers.

Agency 192

Agency Internal International Pitching 192

Journalistics

SEPTEMBER 10, 2021

The outputs were typically annual reports, brochures, newsletters, case studies, datasheets, and white papers – to name a few. You started with target audiences and determined what needed to be communicated to those audiences on an annual, quarterly, or monthly basis. It’s great, isn’t it?

Content Marketing 52

Content Marketing Marketing Analytics Resources 52