Beyond PR

APRIL 27, 2016

Trade shows can be an endless sea of opportunity, engagement, and information. With waves of messaging bombarding attendees at every turn, though, how do you ensure your brand’s voice rises to the top? After all, how else will your audience know your treasure trove of quality content exists, let alone where to look?

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Any successful PR person knows how vital it is to be on top of “what’s hot and what’s not,” and life in a 24/7 news cycle means that list changes and morphs on a dime. The social platform for video-sharing was touted as the next big thing, until it wasn’t. Remember Vine?

Airlines 120

Airlines Exercises Fashion Print 120

Sword and the Script

JANUARY 9, 2018

4) Share the content on social media (organic). In these cases, social media is usually an additional duty for one lonely marketer that is already overworked. So, you work really hard to get this media mention and then don’t tell anyone about it. 5) Pay to promote it on social media (paid).

Media 98

Media B2B Groups Conference 98

MaccaPR

DECEMBER 19, 2016

If you're new to content marketing, read " How To Get Started with Content Marketing " now. 2) Is there a clear call-to-action (CTA), as in, do visitors know exactly how to access your new content offer? Send a dedicated email with encouragement for your employees to share it with relevant contacts, and on their social media channels.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48