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Effective Storytelling with Cindy Ashton

PR for Anyone

Christina Daves (01:09-01:13) We've seen many great storytellers that completely captured our hearts, whether it's a great movie or something that we read somewhere when someone's trying to get their message across. Part One of ‘Effective Storytelling with Cindy Ashton’ Cindy Ashton is a Virtual & Keynote Speaker + Award-Winning TV Host.

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Talking About the Great Outdoors: Q&A With Acclaimed Storyteller Baratunde Thurston

PRSay

Thurston is an Emmy-nominated storyteller and producer, recognized for his work at the intersection of race, tech, democracy and climate. Ahead of his morning keynote on June 23, Thurston discusses his reaction to the show’s success, how to find yourself in the great outdoors and the marketing powers of PBS affiliates.

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What Lies Ahead for Public Relations in 2018?

PRSay

For much of the past decade, authors of articles such as this one predicted changes in how content would be created and disseminated given the continued emergence of social and other digital-media platforms. Knowing how to work with big data will also become more important for PR pros.

Publicity 167
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Media relations is thriving

Stephen Waddington

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct.

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3 PR Moves to Make in 2017

Beyond PR

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. Here’s where the art of storytelling takes place. You don’t have to look far to see the added benefits of Public Relations.

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

It was an exciting time for him, especially for a broadcast major who didn’t want to work in television, but it was somewhat of a lonely existence. “It Whether it’s video, photos or interactive graphics, more visual storytelling can give people deeper insights into a subject. How many hours do you want to spend on this?”