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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

In a nutshell, issues have surfaced over the past couple of years (related to fake news, online manipulation, growing privacy concerns as examples) that I believe drive the need to take stock and possibly reevaluate digital strategies. Instagram is all about dazzling images and stories and Facebook is increasingly about video storytelling.

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Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

2 Popular platforms The most popular platforms by daily usage are Facebook (30%), YouTube (27%), WhatsApp (25%), WeChat (23%) and Instagram (19%). Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 Growth has been fuelled by Instagram Stories, Facebook and Messenger Stories and WhatsApp status updates.

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Like Stuff On Facebook? Say Cheese, You're An Ad!

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Like Stuff On Facebook? The unit will give brand-related action such as a “like&# or a check-in a lot more visibility on Facebook by adding them to an ad unit in addition to users’ news feeds.

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How Pink Panties Heralded India's Social Media Movement

Waxing UnLyrical

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. As privacy and choice gained momentum, permission-based Internet activity has led to what we now describe as the social web. pts Settings. Wanna Subscribe?

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Questions are the Key to AI and Ethics

Mindful Marketing

” It was a question I heard while watching Bloomberg business one February many years ago that helped inspire me to write about ethical issues in marketing. National Public Radio Is pay-day lending moral? WTOP Radio, Washington, DC Are fantasy sports ads promising unrealistic outcomes?

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. Almost 70% of Facebook time is spent on mobile. But why be afraid of big government when we freely provide our life story to social networks and give up our privacy to airlines in return for a bribe of a few more air miles.

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26 Thoughtful Marketing Predictions that Could Actually Happen in 2019 Across PR, Content, Digital, Social Media and Customer Success

Sword and the Script

Facebook will be used more as a mass marketing tool, like a television station. Calls for GDPR style American laws to codify privacy as a human right will increase, culminating in American laws in 2020. Technical SEO will become more of a price-based commodity as opposed to an ongoing partnership. 15) Ethics in PR revisited.