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4 Media Relations Lessons from The Washington Post and Other DC Newsrooms

Beyond PR

Although the trio’s conversation focused on the state of journalism in the District, the obstacles and opportunities they discussed not only apply to most news markets, they also impact their PR counterparts. Quality still rules the day in journalism and PR. You just have to start with print,” she said.

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Tell Your Story Like You Speak, Keep Pitching, and Earn Media Coverage

PR Fuel

3. Use Tried and True Storytelling Techniques – Establish a clear beginning middle and end, use details to “show” your story and not “tell” it, and build suspense to keep the reader scrolling down or flipping pages. Download a free copy of the PR Checklist – a 24 point list of Press Release Dos and Don’ts here: [link].

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Research Shows Journalists Want More Multimedia from PR Pros

Beyond PR

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. Download the 2018 Global State of the Media Report. Whether it’s video, photos or interactive graphics, more visual storytelling can give people deeper insights into a subject.

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9 Media Relations Tips for 2016

Journalistics

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). The top trend in media right now is the evolution of the multimedia journalist. And guess what?

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9 Media Relations Tips for 2016

Journalistics

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). The top trend in media right now is the evolution of the multimedia journalist. And guess what?

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Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

A show about communicating with clients, prospects and employees – in person, in print and online. The Brand Advantage Journalism Podcast. 39) Donna Papacosta. Trafcom News Podcast. Listen to this podcast if you CARE about communicating! 40) Danny Ivy. Connect, Engage, Inspire. 46) Phoebe Chongchua.

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Almanac: Challenges and opportunities for public relations 2022

Stephen Waddington

Download a copy of the Almanac The Almanac is available in both a HTML and a PDF format. PDF download version HTML version. The Institute of Development Studies has published best practice guidelines for inclusive storytelling. We’ve used some of the noisiest conversations in our community of practice as our guide.

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