article thumbnail

Storytelling Tips to Make Your Brand More Relatable

Lauri Pehar Borsh

Storytelling not only shares information, it makes that information relatable to the audience, humanizing complex ideas and offering fresh perspectives. Christopher Hammond, senior vice president of corporate communications for Wells Fargo, shares some tips here on how to enhance your brand’s message through storytelling. #1.

article thumbnail

The Reshaping of Public Relations Industry: Content Drives Everything … Including the Kitchen Sink

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. The rise of digital communications and forms of digital marketing see to that. This never-ending thirst for content is recasting the PR profession. Techniques For Effective Business Communications. The best content wins. No surprise, the job.more.

Industry 101
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Get Inspired by Solo PR at the FPRA Conference—Whether Here or Afar

Solo PR Pro

The Content, Process and Delivery of Successful Social Storytelling – Dan Farkas, Instructor of Strategic Communications, E.W. Scripps School of Journalism at Ohio University. 7 New Digital Trends Re-Shaping PR – Arik Hanson, Principal, ACH Communications.

article thumbnail

Top Takeaways – 2015 Solo PR FPRA Conference Recap

Solo PR Pro

The Content, Process and Delivery of Successful Social Storytelling – Dan Farkas, Instructor of Strategic Communications, E.W. Scipps School of Journalism at Ohio University. Solo PR PRO member, Arik Hanson, in action. 7 New Digital Trends Re-Shaping PR – Arik Hanson, Principal, ACH Communications.

article thumbnail

Using the Right Social Media Language

The Proactive Report

Social media today is about visual storytelling and each platform has developed its own shorthand, a unique language if you will. And it’s essential to master these and become multilingual if you are to succeed in this digital business landscape today. This platform is more about a visual journal of sorts. mikefalkow.

article thumbnail

The Top 10 Books of 2016 (According to Zude)

ZudePR

Their lasting power lies in the fresh, imaginative, daring, surprising storytelling of their creators. I’ve started a very specific gratitude journal. The post The Top 10 Books of 2016 (According to Zude) appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude. Sign Up Now.

Writing 84
article thumbnail

PRSA LA State of the State of PR

The Proactive Report

Our moderator was Jerry Swerling, Professor and Director of Public Relations Studies, USC Annenberg School for Communication and Journalism. The increase in hiring in our field is evidence of that, BUT we unless we up our game in terms of digital skills we could find that other agencies and departments ‘eat out lunch’ in terms of content.