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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 176
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Social Media Intelligence Can Boost the Bottom Line

The Proactive Report

The more you know about your customers, clients, employees, and competitors, they better your planning will be. They researched and published a white paper, “The Positive Effects of Bilingualism in the Adult Mind and Brain,” written by former Newsweek chief science writer, Sharon Begley – a perfect example of Brand Journalism.

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PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work.

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How to Get On in New Communications: Be Nice

ZudePR

For me, as a local government employee, there are clear political boundaries. Adam is a digital marketer. Whether this be through blogs, speaker opps, white papers, or even ebooks. The post How to Get On in New Communications: Be Nice appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude.