Prowly

FEBRUARY 2, 2021

On the other hand, when one comes across a headline that reads, ‘550,000 travelers used Airbnb […]. The post PR Storytelling: How to Create Data-Driven PR Stories and Secure Coverage appeared first on Prowly Magazine.

Data-Driven PR 180

Data-Driven PR Storytelling Data How To 180

Shift Communications

MAY 4, 2016

My recent tour of the USC Annenberg School’s Center for Public Relations only confirmed my hunch that our formerly-hidebound industry has been radically transformed via social media, content marketing, visual storytelling, better analytics tools and processes, etc. – and that this process is speeding up, not slowing down. What’s next?

Data-Driven PR 0

Data-Driven PR Agency Travel Meeting 0

Shift Communications

OCTOBER 31, 2016

Good analytics software takes existing data and does the analysis for you, removing the need for mathematical or statistical expertise which permits the transformation of data into analysis. This is data storytelling, the process of making data understandable to humans – to our stakeholders, customers, and the public.

Analytics 60

Analytics Data Analysis Technology 60