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Data-Driven PR Campaign Planning: Part 2

Onclusive

Welcome back to our blog series about data-driven PR campaign planning! Your messaging and your story are the heart of your PR campaign. Don’t leave the evaluation until the end of a PR campaign. Join us for PR Campaign Planning: Why Analytics is Key to Success webinar on Thursday, June 10th.

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How to Empower Data-Driven PR Leaders

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Last month, AirPR Chief Strategy Officer Rebekah Iliff moderated a webinar panel for CommPRO on empowering data-driven PR professionals. There are tremendous opportunities to […].

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Getting Executive Buy-In on PR Metrics That Matter to Your Business

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This is a continuation of our April blog series focused on helping communications teams get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. Join us for the “Using Data to Grow Your PR Budget & Your Team” webinar on April 30th!

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Getting Executive Buy-In on PR Metrics That Matter to Your Business

Onclusive

This is a continuation of our April blog series focused on helping communications teams get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. Join us for the “Using Data to Grow Your PR Budget & Your Team” webinar on April 30th!

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20 PR and Marketing Predictions for 2022

Sword and the Script

However, media outlets and trade media platforms are reimagining ‘news’ to include livestreams, podcasts and webinars. Data-driven PR. One of the big headlines for 2022 is that a data-driven approach to PR will be a must. My B2B clients are more open to sponsored content.

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Tracking Your PR Efforts Using Metrics That Align With Business Outcomes

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This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. PR Attribution analysis also provides our leadership with the metrics they want to see, including ROI.”

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Tracking your PR efforts using metrics that align with business impact

Onclusive

This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. PR Attribution analysis also provides our leadership with the metrics they want to see, including ROI.