Onclusive

APRIL 27, 2020

This week, we conclude our April blog series focused on shifting to data-driven PR and communications with the last two steps in this important process. Empowering your marketing team, providing input into strategy, and influencing overall business decisions with unique PR data & insights.

Data-Driven PR 286

Data-Driven PR Measurement Data Report 286

Onclusive

APRIL 8, 2020

Drawing on our expertise in providing essential data to communications professionals since 2011 and best practices from our customers, we’ve outlined the 5 steps we’ve seen work for brands who have already crossed over or are in the process of doing so. Join us for the “Using Data to Grow Your PR Budget & Your Team” webinar on April 30th!

Data-Driven PR 195

Data-Driven PR Exercises Measurement Data 195

Shift Communications

AUGUST 8, 2016

From our perspective as a Google Analytics™ Certified Partner, every marketing and PR professional should be jumping up and down with excitement. For training videos and webinars. If you’re a truly data-driven PR professional, you want to showcase your analytics chops in every new business/sales presentation.

Analytics 0

Analytics Google Data-Driven PR Training 0

Sword and the Script

DECEMBER 21, 2021

However, media outlets and trade media platforms are reimagining ‘news’ to include livestreams, podcasts and webinars. Data-driven PR. One of the big headlines for 2022 is that a data-driven approach to PR will be a must. My B2B clients are more open to sponsored content.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Onclusive

APRIL 21, 2020

This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. PR Attribution analysis also provides our leadership with the metrics they want to see, including ROI.”

Data-Driven PR 362

Data-Driven PR Measurement System Data 362

Onclusive

APRIL 21, 2020

This week, we’re continuing our April blog series focused on helping communications teams to get the credit they deserve and the resources they need by making a key shift to data-driven PR and communications. PR Attribution analysis also provides our leadership with the metrics they want to see, including ROI.

Data-Driven PR 362

Data-Driven PR Measurement System Data 362

Shift Communications

MARCH 8, 2016

The best story ideas come from jumping on a call with an expert on the client side to discuss and brainstorm, volunteering to attend a client event or sitting in on a webinar. Good client service means demonstrating a real interest in digging into the details and developing sound, relevant questions to tease out the true value proposition.

Skype 60

Skype Creativity Education Construction 60

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Whatever the case, B2B and technology-based businesses are in an excellent position to use data-driven storytelling as part of a PR strategy. Here are some compelling reasons why tech PRs should embrace the trend. 5 reasons to embrace data-driven PR. Data-driven pitches win points with journalists.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Newsfile

JANUARY 30, 2024

Podcasts for Depth : Utilize podcasts and webinars to dive deeper into topics, offer insights and connect more personally with your audience. Data-driven PR Trends PR pros are using data-driven analytics to guide PR strategies.

Trends 105

Trends YouTube Video Social Media 105

Shift Communications

FEBRUARY 13, 2017

As we mentioned in our recent webinar on Google Data Studio™ , many of our stakeholders don’t need every scrap of data we can provide. Once we understand that a combination of, for example, completions plus comments drives actions, we can test inciting those specific behaviors to drive actions. Reporting to Others.

Video 117

Video Measurement Communications How To 117

Shift Communications

APRIL 23, 2015

Whether it’s participating in webinars, interacting with people online, or speaking at industry, company or academic events, I meet people who are at varying levels of comfort with the fast-paced world in which we live.

Communications 60

Communications Analytics Infographics Data-Driven PR 60