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Brand conversations during COVID-19

Stephen Waddington

The best responses are rooted in listening, engaging and providing support to customers. Most outdoor, experiential, events, meetings and print simply don’t work. You can publish beautiful branded content via Instagram and Facebook. These include supermarkets, online retail, telecom and IT providers.

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5 Common Misperceptions of Social Customers

Cision

Black Friday 2015 has come and gone, and one trend dominated all others: more and more people are purchasing online rather than shopping at brink-and-mortar retailers. This is based upon comparative sales data between 49 annual print ads and three annual TV ads that run on Black Friday, Christmas and Father’s Day.

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Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

Major social media platforms are stepping up their game by providing retailers with specialized tools for social commerce. Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this. But, if you’re an online retailer with your website and store, you can also lead customers to your site for extra benefits.

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How to Boost PR Campaigns With Social Data

Beyond PR

For example, for a retailer that wants to understand how people responded to coverage on a new store opening, users can quickly pull a holistic view of the photos, videos and comments related to that event generated by influencers. The platform now measures and analyzes content from Facebook, Instagram, Twitter and YouTube.

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What Taylor Swift Can Teach You About Social Media Marketing

MaccaPR

The Nashville-bred superstar has leveraged every element of her social identity – on Facebook, Twitter, Instagram, Tumblr, Pinterest, Vevo and YouTube – to make "1989" the #1 best-selling album of 2014. When did you last ask customers to send you images of your product in use? Source: Billboard ).