Remove Crisis Remove Crisis Management Remove Retail Remove Viral
article thumbnail

Why it’s important to prepare for a PR crisis

Prohibition

In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. How to prepare and fix a PR crisis. This is where effective PR crisis management comes in.

Crisis 62
article thumbnail

Brand crisis research: vaccine mandates, Striketober, & misinformation

NewsWhip

We discussed our latest brand crisis research around misinformation, worker strikes, and vaccine mandates and the key features of public and media interest during the October episode of the NewsWhip Pulse. Nicholson explains that in 2016 “outright false stories were going viral” and now it has become harder to identify.

Crisis 78
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top nine PR crises so far for 2019

Prohibition

The clothing-retail company featured a young black boy wearing a hoodie which read “Coolest monkey in the jungle”. Neither the CEO nor the chairman’s names were associated with this crisis and no names of any higher-ups in the company were found in the apology post. 8) A high-flying crisis: Boeing 737 Max aircraft crash.

Fashion 75
article thumbnail

Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

What do you do when you’re embroiled in a crisis that maybe wasn’t of your making? He is a crisis PR expert, a friend of mine for many years. When you get involved in these things, how far are people into the crisis by the time you show up? The two cardinal rules in any crisis PR position. Dave Oates: Sure.

Crisis 78
article thumbnail

ICON 2021 Recap: Drew Herdener on the Evolution of Amazon’s Comms Team

PRSay

In his nearly 19 years at Amazon, Herdener has seen Amazon’s PR function move from a retail-consumer focus to a multifaceted approach that includes employee communications, social media, executive communications and reputational marketing. A facts-first approach to crisis management. It has been empowering for the teams.”.

Employee 217
article thumbnail

The Gilded Lilly: A Cautionary Tale

Flatiron Communications

It wasn’t too long ago that Target’s customer database was massively breached from what soon was revealed as a significant failure on the mass retailer’s part. But it actually contains the keys to successful expansion for other high-end brands and designer labels and to improved brand perceptions for other mass retailers.”

Retail 28
article thumbnail

The Biggest PR Disasters Of 2016

ImPRessions - Crenshaw Communications

The communications lessons, on the other hand, will be covered in crisis management classes for many years. Mylan swiftly responded to the crisis with favorable pricing for those without adequate health insurance, and a plan to launch a generic version of EpiPen, but the backlash continues. Lochte loses luster.

Banking 202