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Super Bowl LVIII — Record Viewership, the Ads and the Taylor Effect: February Roundup

Burrelles Fresh Ideas

Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4 To put it in perspective, this year’s big game was the most-watched US television broadcast since the moon landing.

Sports 86
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Why Earned Media is More Important Than Ever

Critical Mention

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. Therefore, the frontrunner of news dissemination is television broadcast coverage. . SCHEDULE A DEMO.

Media 113
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Critical Mention Media Trends: Top Netflix Mentions

Critical Mention

Whether it’s after a long day’s work or a lazy Sunday morning, watching television is something many of us do to relax and escape from reality. Now more than ever, TV, radio, social media and online news publications play a great role in delivering news and earned media that can positively and negatively affect brands. Until next time!

Trends 90
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Critical Mention 2021 Recap

Critical Mention

Critical Mention users can now track audience and publicity values for their radio mentions. Plus, users have the ability to create reports with radio metrics and create audience and publicity alerts. Over 300 TV and radio channels have been added throughout the year. Senior Marketing Manager, Critical Mention.

Radio 116
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4 Skills All PR Pros Should Have

Critical Mention

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media. Until next time! Critical Mention.

Radio 92
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Everything You Need to Know About Earned Media

Critical Mention

Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention. SCHEDULE A DEMO.

Radio 104
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Top Ways to Improve Brand Reputations

Critical Mention

Some audiences seek out metrics and analytical data while others look out for media mentions via TV and radio shout-outs, online attributions or social media tags, tweets and posts. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.