5W PR

JANUARY 29, 2024

It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. In this high-stakes arena, public relations isn’t simply useful when it comes to crisis control. Forget the Silicon Valley playbook of viral trends and flashy apps.

Industry 78

Industry Publicity Ethics Privacy 78

Newsfile

FEBRUARY 28, 2024

A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. It serves as a communication tool to reach journalists, media outlets, and the public. What are the Basics of Crisis Communication Planning?

Viral 52

Viral Crisis Communications SEO Reputation 52

PRSay

JUNE 7, 2021

Just skim the headlines and you’ll notice everything from fraud and deadly cyberattacks to ethics violations, faulty products and tone-deaf commercials bringing down the mightiest of organizations. A red team can expose reputational vulnerabilities in a company and flaws in its crisis-response plan.

Crisis 163

Crisis Exercises Crisis Communications Reputation 163

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. But after attending a Career Day event and meeting a lawyer who only talked about preparing wills, deeds, mortgages, and the like…I changed my mind. The film (starring Al Pacino) was about ethics and standing up for your principles at any cost. And so glamorous.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

I enjoy the adrenaline rush of crisis communications. But after attending a Career Day event and meeting a lawyer who only talked about preparing wills, deeds, mortgages, and the like…I changed my mind. The film (starring Al Pacino) was about ethics and standing up for your principles at any cost. And so glamorous.

Film 40

Film Crisis Communications Ethics Crisis 40

MaccaPR

SEPTEMBER 13, 2016

Witness Ryan Lochte’s apology – posted on August 19 via Twitter – which began well with the words: “I want to apologize for my behavior last weekend – for not being more careful and candid in how I described the events of that early morning.” The reporter posted the mother’s story on Twitter, which went viral with over 3,000 retweets.

Crisis 48

Crisis Airlines Reputation Corporate 48

MaccaPR

NOVEMBER 30, 2017

Event marketers can create those emotionally resonant moments and, here’s the thing – not everyone has to experience it on the street! People hundreds of miles away will see an event on Facebook, on Twitter.”. How to Measure an Event Campaign. How to measure an event campaign?” Maybe yes, but maybe no. muses Pappas. “We

Marketing 76

Marketing Consumer Measurement Viral 76