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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

A family staying at the Ritz-Carlton on Amelia Island, Florida, experienced the hotel’s customer service when their son’s beloved stuffed giraffe, Joshie, was accidentally left behind. Stuffed giraffe shows what customer service is all about. Ritz-Carlton. 2012, May 17). link] Nordstrom. 3 Nordstrom, Inc.

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How to Develop Meaningful PR Measurement

Waxing UnLyrical

Burke suggests that our measurement blind spots are a product of undefined organizational roles and objectives and lack of creativity to measure what we want to measure. Partnering with customer service, they introduce “where did you hear about us?”

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Reviving the Customer Experience – One Food Truck at a Time: Part 2

Waxing UnLyrical

Well it’s the day you’ve all been waiting for, the second part of my interview with entrepreneur and food trucker extraordinaire, Jeff Kelley ! (If If you missed part one, then drop everything you’re doing and go read Reviving the Customer Experience – One Food Truck at a Time: Part 1 first. It’s ok, we’ll wait.).

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Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. to rock your social media and content marketing. 13) Mike Stelzner.