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The 22 Responsibilities of PR and What They Entail

Onclusive

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Onclusive offers a proprietary media monitoring solution.

Training 195
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The 21 Responsibilities of PR and What They Entail

Onclusive

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Onclusive offers a proprietary media monitoring solution. Media Training.

Training 370
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The 20 Responsibilities of PR and What They Entail

Onclusive

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Corporate Communications. Corporate communications regularly involves interaction with senior leaders and HR departments. .

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How a PR agency can contribute to your communications strategy, and how to select the right agency for your business

Onclusive

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. A strong agency will help you shape a communications plan that supports your corporate objectives.

Agency 195
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5 PR Mistakes And What To Learn From Them

ImPRessions - Crenshaw Communications

Agency teams should take the time to explain, based on personal experience and expertise, why a story will or won’t work and where possible, how to take a bland or unworkable pitch and improve it. Lack of preparation for a media interview. Some CEOs and others in leadership positions shun the idea of media training.

Skype 170
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The 6-Step Guide to Creating a Thought Leadership Content Program

Contently - Strategy

The executive team is one place to start, but great candidates may exist at all rungs of the corporate ladder. Those candidates may already have a strong social media following or network with which they can share the content you create together. Depending on who you pick, be prepared to train your thought leaders.

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10 Tips for Moving Into the Next Phase of Healthcare Communications

Landis PR

It’s vital to get comfortable in a new mindset that measures metrics all along vs. “at the end of the program.” Media train and test new spokespersons. Measure. . ROI/KPI/LMNOP… whatever acronym you use, use that measurement method often. Begin with goals, find a metric to measure against them and report.