Remove Consumer Remove Data-Driven PR Remove Education Remove Pitching
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2024’s Top 5 PR Trends: What to Watch

Newsfile

Out of 1001 PR Pros interviewed, what percent used generative AI in the following tasks? Data-driven PR Trends PR pros are using data-driven analytics to guide PR strategies. Develop content that educates and adds value to the customer’s life. and Salesforce.

Trends 105
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The Best Way To Prepare For Artificial Intelligence In Public Relations

Beyond PR

With today’s consumer AI tools at your fingertips, it may feel like you don’t need a computer science degree to understand how artificial intelligence will bring value to the communications process. that prefers pitches via e-mail with phone call followup afterward. A lot of education also falls somewhere in between.

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Crisis Issue? Own It: Shark Week Case Study, Part 4

Shift Communications

His new strategy: own the issue, educate the public and position himself as a leader for shark rights! The important part of a press release is the proactive media pitching that accompanies a press release. to reach out to these key consumers and use their networks to spread his positive message. In this case, G.W.

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What is Tech PR? PR strategies that sell your tech brand

Prohibition

It involves taking into account all the different aspects involved, such as consumer needs, product nature, shipping considerations, competitor activity, customer experience, and budget. It is important to research the journalist and their outlet before pitching, and tailor the pitch to their interests and needs.