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What is Digital PR? Read Before Starting Your First Campaign

Buzzstream

Enter digital PR. I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. What is Digital PR? In the next section, we’ll explore the types of digital PR.

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Social Media Logic: The Amplification of Media Effects

Doctor Spin

Social media logic is not too different—but amplified. In this blog post, social media logic refers to the media effects that social media platforms have on communication and content dissemination. Apart from a heightened level of complexity, social media logic is similar to classic media logic.

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Digital PR Strategy: Industry Insights and The Methods That Secure Coverage in 2021

Buzzstream

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

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Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

Here’s a comprehensive guide on how to construct a communications strategy that seamlessly dovetails with your company’s growth plans. Whether it’s social media, email, or traditional media, choosing the right platforms is crucial for maximizing reach and impact. Your PR agency will be able to guide you.

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Why You Should Hire a Crisis Communications Agency?

Prohibition

Crisis communications are key in today’s interconnected social media world. During a crisis, leadership, internal communications, and public relations teams may use employee communication platforms to disseminate updates and critical company information. And don’t forget that there’s a human on the other end of every incident.

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PRSA LA State of the State of PR

The Proactive Report

Duane Bates, Senior Director of Digital Communications Strategy and New Media, Habitat for Humanity International. Rob Six, Senior Vice President of Corporate Communications, Roll International. This social media strategy template might be helpful when planning your content. It must also be easy to share.

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The Future of Public Relations

Norton's Notes

This is a guest post written by Tom Jones (no not the singer) an intern at my agency Prohibition that has impressed me whilst he has been working with us. I asked him to give me a master student’s view of what the future of PR is today. It was all about creating and maintaining relationships with media personnel.