Buzzstream
FEBRUARY 27, 2024
Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. Maybe you’re wondering what your pitch should include. Or are you struggling to figure out how best to structure your pitch? What is a Media Pitch?
Shift Communications
NOVEMBER 12, 2018
During my first year at SHIFT, I have learned several pitch writing techniques and seen some success, but I’ve also had days when I’ve received radio silence from reporters. One of the most valuable things I learned during the seminar was how to write a pitch that gets attention. Use facts, examples and comparisons for clarity.
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Buzzstream
MARCH 13, 2024
Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV.
Mark My Words
APRIL 21, 2017
We will see things that read like manifestos, that sound like pledges, that look like pitches to the nation. In analysing how it is Labour’s 2015 message didn’t resonant as powerfully as hoped US strategist David Axelrod summarised the party’s pitch as ‘vote for us and get a washing machine’.
Sword and the Script
JUNE 4, 2019
By comparison, the research site WARC placed the larger category of marketing technology across North America and the UK at $52 billion in late 2018. Jones cited PR subscriptions service Critical Mention, which has tallied 10,627 mentions of Starbucks and ‘Game of Thrones’ online and on TV and radio around the world.”.
Bad Pitch Blog
APRIL 24, 2007
One thing’s for sure, the pitch is smart and creative. It was on the radio on my way into work, an e-mail was sent my way reminding me to join the fun and this morning it’s on the front page of The Cincinnati Enquirer Web site.
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