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Financial Services Content Report: Industry Benchmarks & 5 Keys to Success

Contently - Strategy

Financial services content is also incredibly complicated. To help marketers be more efficient and effective, Contently created this new report that examines the state of financial services content marketing. Of that sample, 25,544 pieces of content came from financial services companies. Key Findings.

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Infographic: How Often Do You Visit the IR Website of the Stocks You Own?

Cision

When I am seeking to access financial data. This makes sense considering that the key financial data is very redundant on their Bloomberg terminals, etc. In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). When I am research specific company activities of importance. Since 2012, the study has evolved.

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Infographic: Does Wall Street Require Issuers to Have an IR Website?

Cision

It’s a hellava smart and simple marketing tool that combines superb, reliable content with a professional presentation of your financial brand. In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). Since the day I marketed my first IR website in 2000, I’ve been a staunch evangelist for the product. But I am a tad bias.

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Infographic: Before Institutional Investors Buy, Do They Visit IR Websites?

Cision

This implies that the IR website is not a highly trafficked data tool for your current analysts, but certainly they do check in to see what new content you’ve added to expand your “financial narrative.” In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). Since 2012, the study has evolved.

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Infographic: Tangible Information Remains a Driver of IR Website Traffic from Wall Street

Cision

Part of the pitch for selling an IR website (since the dawn of time) has been to “express your financial brand and narrative.” In 2016 we added a Wall Street v Main Street comparison (CLICK HERE). The post Infographic: Tangible Information Remains a Driver of IR Website Traffic from Wall Street appeared first on Cision.

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An Eclectic but Intriguing Mix of 32 Statistics that Summarize Public Relations and Marketing in 2019

Sword and the Script

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. By comparison, the research site WARC placed the larger category of marketing technology across North America and the UK at $52 billion in late 2018. 19) The market size for PR tech and martech.

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#InnovateNow With Mercy Chikowore: The Power of Passion

Cision

A lot of journalists compared us to Amazon, which wasn’t inaccurate, but it opened us up to some unfavorable comparison and criticism from loyal Amazon customers. Our CEO is now one of the top Bitcoin and financial experts and often gets called upon, especially for last-minute broadcast interviews.

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