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Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

Audience relevancy, and the “human element,” and an angle that’s SEO-friendly (a nod to popular keywords and topics that are constantly ranked high on our site). How long have you been in journalism and how did you get started? It was an internal struggle deciding because I felt my heart was in community stories.

Meeting 82
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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

The attraction was instant, she says, and at that young age, it was a deciding moment in her determination to pursue a career in either PR or journalism. Not only is it great for SEO, but it helps with potential investors, employees and clients that see we are active in the news ourselves. PR, marketing, sales and journalism.

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Homegrown: 5 Local Marketing Tactics for Small Businesses

Beyond PR

Check out our recent blog post, SEO and Discoverability: Similar, But Not the Same for more content discoverability tips. When planning your marketing, don’t overlook your relationships with other businesses in your community. Optimizing your overall web presence is also important. Host a contest.

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Constructing the Organizational Narrative: PR definition in the making

PR Conversations

In my estimation, it was incredibly well-researched, balanced and objective (the sign of great journalism), making the crusade for PR practitioners to overcome the Spin moniker even more important. Possibly this has been used before. I used it three times in Public Relations 2011.