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What Is PR Newswire?

PR Fuel

PR has grown from a de facto job to bridge the gap between business and journalism. While the purpose of journalism is to report news and events as objectively as possible, PR aims to persuade people and shape public opinion. Despite being different from journalism, PR press releases are often the foundation for news stories.

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30 podcasts PR pros should listen to

Remote PR Jobs

Hosts Brooke Gladstone and Bob Garfield analyze the week’s biggest stories tackling topics like threats to free speech and government transparency. The PR Week PRWeek ’s weekly podcast is an outlet for the latest in PR & communications news. New episodes are available every Wednesday.

Pitching 100
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The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

Today, the company is perhaps the largest of its kind, and I think understanding how it got to the place it is now, offers an interesting window into the world of PR and the evolution of technology for the digital PR community. The suite was the weaving together of tools Vocus had acquired into a product aimed at the small business market.

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Key Marketing Considerations in Choosing a CMS; Off Script #28: Matt Garrepy of Solodev

Sword and the Script

For example, if a company is platformed on Salesforce, I might recommend Pardot as the best component to leverage the full functionality across the ecosystem – and then prescribe a CMS that integrates seamlessly with both of these solutions and meets the lead management directives of the business strategy. PR, marketing, sales and journalism.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

What is Mass Communication? It is defined as the broadcasting of a message or messages simultaneously to a large audience, typically to people who do not have immediate access to the source (like government, multinational organization, or a large business with a huge number of people to disseminate a message).

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Wendy Glavin and CommPRO Report on the Livestream: Breaking Down the State of the Media in 2017

Cision

It was easy and better to oppose the President in this completely different environment, unless you’re a B2G supplier (business-to-government). You’re seeing this at The New York Times, The Wall Street Journal, Slate and The Daily Beast. I’m not sure if we survive this test of the balance of government.

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