article thumbnail

5 Tips for Getting Into Live Streaming

Cision

Over fifty people went with me as I narrated a test drive of Ford Motor Company’s 2016 Mustang, and I answered their questions in real time. . At a recent real estate conference, a luxury realtor shared with me that over 2,000 people had tuned into her first live tour of a South Florida home. Identify a company spokesperson. .

article thumbnail

The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Dawn is an accredited public relations practitioner (APR) with 18 years of experience in public relations and marketing. Guest Post by Dawn Buzynski.

Trends 77
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

Waxing UnLyrical

Ten years ago, our agency embarked on a journey that imprinted in our minds the impact we could make as strategic communicators and marketers. Dawn is an accredited public relations practitioner (APR) with 18 years of experience in public relations and marketing. It did for Strategic America (SA).

Agency 80
article thumbnail

#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? That’s where everyday people, the sort of the more rank and file residents of a community are going to be most likely to find out about a project and sign up to take an action about it.

Data 78
article thumbnail

What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

Dawn Buzynski is an accredited public relations practitioner (APR) with 17 years of experience in public relations and marketing, and leads the award-winning public relations team at Strategic America.