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Managing Confidential Leaks: Don’t Let a Leak Rain on Your Reputation

Reputation Us

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Putting a Lock-Down on Leaks These five proactive preparation strategies can go a long way to managing the flow of information: Develop an Internal Communication Plan.

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PR Isn’t Just for Big Businesses?

Victorious PR

What constitutes a small business varies—by size of firm, number of employees, revenue earned, output measurements like sales and shipments, etc.—but According to PRSA , PR (public relations) is a strategic communication process that builds mutually beneficial relationships between organizations and their public. I’m sorry…what?

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Why Every SEO Should Study Branding with Alex Johnson

Buzzstream

Why consumers operate a certain way and how brands interact with them. And I think when you think about like consumer behavior and like what makes a brand, a brand isn’t what you say it is. We’re smarter than the algorithm, but brands have never been smarter than the consumers they serve. So one of them was.

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Behind-the-Scenes PR Tour of Universal Orlando Resort

Solo PR Pro

Alyson Lundell, Universal’s Director of Public Relations, led this unique tour that gave aspiring communications students incredible VIP access, zipping past long lines to hit highlights including The Amazing Adventures of Spider-Man ® ; Transformers: The Ride-3D; The Incredible Hulk Coaster ® and more.

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Maxim Behar for MeTV: PR is Changing Every Single Day

Maxim Behar

I take pride in welcoming Mr. Maxim Behar, CEO and Chairman of the Board of the M3 Communications Group to the show. I spent many years in the Top Management of ICCO, which is the International Communications Consultancy Organization, and this is an Australian PR organization. This is the largest PR community in the world.

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Social Buttons for Sale, Misguided Measurement and Telling Stories is Hard

Ishmael's Corner

It caused me to wonder if the Journal sold this real estate, perhaps with some type of payment model tied to usage. Misguided Measurement. You don’t get trusted if you’re constantly measuring and tweaking and manipulating so that someone will buy from you. But I recently saw something for the first time. It is heavy-duty.

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UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

The Proactive Report

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Seventy percent of consumers place peer recommendations and reviews above professionally written content. Marketers understand consumers trust social content from others like them. Bazaarvoice). comScore).