Karen Freberg

NOVEMBER 15, 2020

Writing is a big part of my life. I write A LOT for my work, but also personal life as well. Of course, writing comes in all shapes and sizes – but it has become one of the main skills necessary for my work as a professor. However, this is not all of the writing we do as professors. Why do I bring this up?

Writing 105

Writing Chemicals Conference Resources 105

PRSay

MARCH 9, 2017

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Meanwhile, near my home, a massive chemical plant explosion killed two and injured 114. With greater frequency, they are also broadcasting your crisis live on Facebook or Periscope. What is your answer?

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

Reputation Specialist Michael Toebe

JANUARY 12, 2022

If we write a demeaning comment and it is rewarded with likes and positive feedback, the social approval can result in the release of dopamine or oxytocin and that feels good. Writing in Psychology Today What Christine Marie , Ph.D., Punishing an individual that violates our ideology can feel positive.

Reputation 52

Reputation Chemicals Ethics Groups 52

Bianchi Biz Blog

APRIL 5, 2021

We are consumed by electric vehicle development, autonomous vehicle technology and the supply chain crisis caused by a shortage of microchips and other key parts and raw materials. For many years, I worked with a writing coach named Jim Stasiowski. Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 65

Automotive Web Meeting Media 65

Mark My Words

MARCH 15, 2022

This “will exacerbate the cost-of-living crisis by reducing households’ real incomes”, said Paul Dales, UK economist at Capital Economics. Shock after diesel tops £2 a litre: MOTORISTS on the Isle of Wight are paying a staggering £2 a litre for diesel – believed to be the most expensive in the UK, writes Steph Spyro.

Energy 12

Energy Banking Agriculture Chemicals 12

Norton's Notes

JULY 26, 2017

I speak a lot to student and marketers alike about social media crisis management as I believe it can have a huge impact on a brand’s reputation and share price if you get it wrong. A few years ago, I helped write Share This Too which became the CIPR’s social media handbook and the area I covered was social media crises.

Social Media 49

Social Media Airlines Media Viral 49