Brand Content Marketing Digital PR Energy 
The Proactive Report
FEBRUARY 22, 2016
These stories generate 83% more page views, 39% more time spent reading the content and 103% more sharing activity than other topics. Currently only 1% of news content is about major enterprise. PR lesson: If your client or brand is a major enterprise, look for newsworthy topics to pitch to the media.
The Proactive Report
FEBRUARY 22, 2016
These stories generate 83% more page views, 39% more time spent reading the content and 103% more sharing activity than other topics. Currently only 1% of news content is about major enterprise. PR lesson: If your client or brand is a major enterprise, look for newsworthy topics to pitch to the media.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Waxing UnLyrical
JANUARY 27, 2016
It’s cumulative energy. It takes a collection of micro-moments to build trust for a brand or company, a collection of touch-points and experiences that accumulate into an impression of trustworthiness. Brand clarity and consistency in messaging. Guest Post by Carrie Morgan. We appreciate and admire that finished sculpture.
The Proactive Report
FEBRUARY 7, 2016
I asked Rebecca questions based on her recent research report for Altimeter Group about content, measurement and KPIs: Q1: Why are marketers finding measurement to be the single most formidable content marketing challenge? A2: Of course there are KPIs for PR, e.g. share of voice, brand sentiment, influencer relations.
Buzzstream
MAY 2, 2024
I saw an extremely passionate and knowledgeable founder of an SEO tool who was putting in the extra hours and sweat to build the content strategy for his tool (while also serving as CEO, brand ambassador, and many other hats). Icebreaker: What’s a cool piece of content you’ve seen that’s inspiring or super creative?
Rock the Status Quo
NOVEMBER 19, 2014
Can you imagine the fantastic reach you could earn for your content if using SlideShare with dedicated time and energy – backed by a specific, focused content strategy? Content Marketing' I think I do pretty good with the resources I have, for an indie. A business with more support could do far, FAR better.
ZudePR
JUNE 6, 2016
The idea for this post came after I was experiencing a growing sense of frustration late last year due to the distractions inherent in my job as a digital PR (distractions I would wager the majority of people reading this post will be familiar with). He's also a world-leading web strategist, content marketer, author, and speaker.
Expert insights. Personalized for you.
100 
Let's personalize your content