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5 Smart PR & Marketing Trends for 2024

The Proactive Report

Do you show up in Wikipedia, Reddit, X, LinkedIn, ChatGPT, relevant blogs and podcasts when people are looking for words and phrases related to your product or service? And in the current climate, it’s vital to keep your finger on the pulse of your digital PR and marketing campaigns.

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28 Observations from 28 Months as a Solo PR

ZudePR

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. Spot on, Wikipedia.

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Digital journalism is alive but is digital PR?

Norton's Notes

Digital journalism can mean many things according to Wikipedia: Digital journalism also known as online journalism is a contemporary form of journalism where editorial content is distributed via the Internet as opposed to publishing via print or broadcast. So the future of journalism is creative clever digital journalism.

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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

On the Internet today, everything is marketing and paid — except perhaps for Wikipedia and a few remaining journalists not hiding behind paywalls. How Marketing Kicked Our PR Ass. Digital PR specialists must share what they do, how they do it, and why. We had a window. And we missed it. Mark my words: it must begin now.

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How to Get On in New Communications: Be Nice

ZudePR

You work in public relations, SEO, content marketing or social media marketing. Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. An example of a hero of free authority: Jimmy Wales of Wikipedia.”

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PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

I have been in the public relations field for nearly two decades. Early-to-Mid-2000s: Product manager calls, freaking out about commenters in a blog post on WayTooMuchTech.Com. PR person talks to blogger who, understanding the impact of these trolls, bans them and hides their comments. It least it wasn’t in the print edition!”.

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PR Must Lose Its Reliance on Hierarchy

Where the Fishermen Ain't

I have been in the public relations field for nearly two decades. Early-to-Mid-2000s: Product manager calls, freaking out about commenters in a blog post on WayTooMuchTech.Com. PR person talks to blogger who, understanding the impact of these trolls, bans them and hides their comments. It least it wasn’t in the print edition!”.