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How to Make your Messaging Stick

Onclusive

A/B testing for key messages: Track soundbites in a bucket against each other to optimize email marketing, social media, and key messaging materials by leveraging your top performing messages Collaborate with other teams, including marketing, product and human resources, helping them incorporate the winning messages into their strategies.

How To 370
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New leadership signals new — but unpredictable — opportunity for Indonesia’s tech sector 

The Hoffman Agency

While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector? New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming.

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The Anatomy of Attention

Doctor Spin

This perspective views attention as a resource that needs to be allocated efficiently, especially in complex tasks requiring strategic planning and organization. PR Resource: Perception Management Our perceptions of reality (click to enlarge). 1 Schweizer, K., Moosbrugger, H., & Goldhammer, F. Attention as planning. Interference.

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