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How to Improve Your Social Media Targeting

Cision

There are a lot of best practice blogs about how to increase reach that may or may not be effective (some people believe that liberal use of videos and images may increase reach to an audience), but the big picture of Facebook reach is that brands cannot consistently reach most of the fans and followers with organic Facebook posts.

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Financial Stardumb?  Celebrities Endorsing Investments

Mindful Marketing

That’s why there are crowds of royal watchers and television shows like Basketball Wives. Before entering higher education, he was a senior vice president of corporate strategy & development for Citizen’s Financial Group and a director of investment banking at Stifel Financial Corp. Learn more about the Mindful Matrix.

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Higher Ed's Big Gamble on Sports Betting

Mindful Marketing

So why are some universities encouraging their own students to try sports betting? Supreme Court legalized sports gambling in May of 2018, the doors swung wide open for all kinds of institutions to enter partnerships with oddsmakers. Corporate sponsorships often have helped bridge such fiscal divides, but when the U.S.

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Will you accept this gold medal? How ABC is capitalizing on the Olympics

Barokas

Each country’s “team” sported matching track suits as announcers introduced them to the crowd, all while the Winter Games anthem played in the background. The show mixes fun athletic competitions with all the drama that ensues when dozens of attractive singles go ‘looking for love’ on national television.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It can also include Discovery Channel, The History Channel and National Geographic Bonding : This is everything from group chats with family online during the COVID-19 pandemic, shared experiences of sporting events, or the coming together of people following a tragedy, like Hurricane Katrina.

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