NewsWhip

SEPTEMBER 14, 2023

The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August.

Brand 78

Brand Branding Viral Apparel 78

Communications Conversations

MAY 30, 2018

You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. Current role: Co-founder and CEO of a women’s apparel startup, Alice Riot LLC.

Apparel 106

Apparel Public Affairs Training Corporate 106

Cision

JULY 26, 2017

Danny Sullivan, writing for Search Engine Land, detailed the effective engagement (relative to all of his Twitter followers) of a specific Tweet as.1 Lifestyles – > (Arts, Auto Enthusiasts, Business Travelers, Corporate Execs, Coupon Users, Crafts, DIYers, Fashionistas, etc.).

Social Media 233

Social Media How To Insurance Insurance 233

Sword and the Script

SEPTEMBER 23, 2014

There’s a secret trick that marketers of apparel love to use. Since you said “sorry” everyone will just write you off as having made a dumb move – they’ll never suspect this was a premeditated marketing campaign. It’s become a favorite tactic of some apparel brands. Well then, you’re just not thinking outrageously enough.

Company 109

Company Apparel Airlines Crisis Communications 109

Polaris

DECEMBER 11, 2014

When I graduated from Ivey back in the ’80s, reputation management and its kin, corporate social responsibility, were foreign concepts. dpms is a local London business that sells branded apparel, jewelry and products by local artisans. We occasionally talked about them in class, but they weren’t a serious part of the curriculum.

Apparel 123

Apparel Media Ethics Interviews 123

Flatiron Communications

JANUARY 29, 2015

Corporate Communications Agency of Record. Strategic Counsel, Corporate and Media Relations. Nasdaq:HSNI) today announced that it has retained New York City-based Flatiron Communications, LLC as its corporate communications agency of record. Retains Flatiron Communications, LLC as its. About HSN, Inc. HSN, Inc.

Agency 28

Agency Retail Apparel Mobile 28