Remove Analytics Remove Digital PR Remove Small Business Remove Technology
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How to Leverage Emotions to Boost Digital PR

Cision

Emotional intelligence drives consumer culture which influences your business strategy. Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. Here is a list of four unique tips that will help you leverage emotions to boost your digital PR.

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Getting to Know Your Customers

The Proactive Report

And now that technology is shifting the power from brands back to customers, there are new ways to learn just about everything about your current and potential customers. There’s Artificial Intelligence (AI) and predictive analytics tools too. Small Business. By the third month it was 50%.

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The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. The suite was the weaving together of tools Vocus had acquired into a product aimed at the small business market.

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Communication in Top Eight Digital Skills Needed

The Proactive Report

The conversation has shifted to: “do we know what we’re doing with technology?” ” The lack of digital skills and how it affects productivity in business has been in the news a lot lately. It’s defined as the ability to manage your work and life tasks using technology. Digital etiquette.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

Press releases serve as an ideal foundation for creating engaging blog posts, infographics, or videos while providing valuable insights into products/services offered by businesses/organizations involved in digital PR activities. However, you may want to consider hiring an experienced PR consultant or freelancer to help.